All audience targeting deals sold are based on proprietary first-party data. The data is collected anonymously on the websites of the TX Group (20min.ch, car4you.ch, homegate.ch, ricardo.ch, etc.) and compiled into a data pool.
In this case, please contact [email protected].
Were the deals created on the correct seat? What is our bid amount? Are we bidding above the floor price of the deal? Do the formats used correspond to the formats specified in the deal? Are special advertising material being used that cannot be played out or need to [...]
In addition to Wideboard and Halfpage Ad, large-format formats such as Poster Ad, Sitebar Ad, Wideboard XL, Ricchi Ad, or Videhead are also available programmatically.
Seat names and ID of the DSP used in Google AdExchange and Xandr The desired formats The desired placements (websites/sections/targetings) The languages of the deals
Please contact our sales unit or send us an email to [email protected].
Via the open marketplace (OpenRTB), advertisers have the option of booking individual pages (Run of Site) as well as the Goldbach Network (Run of Network) programmatically. Further placements, such as individual categories of the pages “News”, “Sport”, “Business” etc. or the high-quality 1st Party Audience Targetings can be obtained [...]
Goldbach's digital inventory is available via Google Ad Exchange and Xandr for all programmatic buyers who make purchases through a Demand Side Platform (DSP).
Transparency is central to us. We offer you clear and informative reports for every channel, demonstrating the success of your campaign. From classic metrics such as Reach and contact frequency to digital metrics such as click-through and conversion rates. For a comprehensive insight into brand perception, we also offer [...]
Both. Our premium environments offer you a high reach among the entire Swiss population. At the same time, they also enable you to address specific target groups very precisely. Thanks to advanced targeting options – be it according to demographic characteristics, interests or user behavior – we ensure that [...]