GOLDBACH REGIO - Targeted advertising for your SME
You want to advertise your company, but don't know how to proceed or have concerns about the budget? GOLDBACH REGIO is an advertising offer tailored to SMEs - uncomplicated and efficient. Here's how it works:
- You contact your regional contact person and state your target region, the desired time period and your budget.
- Based on your information and needs, we plan the complete advertising campaign for you with the optimal mix of online advertising, digital outdoor advertising on screens (throughout German-speaking Switzerland) and, if required, advertisements in our regional newspapers and commuter media. For even more presence with your target group!
With GOLDBACH REGIO, advertising doesn't have to be expensive or complex - try it out and promote your service, a new product or a special event such as an open day.
GOLDBACH REGIO - the complete offer
The basis for your GOLDBACH-REGIO advertising campaign is online advertising. If it makes sense and if your budget allows, we integrate digital outdoor advertising (throughout German-speaking Switzerland). For both advertising media, you can determine the broadcast radius (geo-targeting). Optionally, you can add ads in our regional newspapers and commuter media to your campaign.
ONLINE (Basic)
- Online ads on over 260 different websites(Goldbach Display Network / Jaduda Network) such as 20min.ch, 24heures.ch and tagesanzeiger.ch
- From CHF 1000 budget
- Geo-targeting: you determine the region in which your online advertising is displayed
- Playout on all mobile devices
- Fixed duration bookable
DIGITAL EXTERNAL ADVERTISING (optional, only bookable in German-speaking Switzerland)
- Animation à 10 seconds
- From CHF 3000 budget (recommendation)
- Geo-targeting: You determine in which region your digital outdoor advertising is played out
- Placement options: Digital screens throughout German-speaking Switzerland, shopping centers, Coop branches, fitness centers and other locations
REGIONAL NEWSPAPERS AND PENDLER MEDIA (optional)
- Advertisements in 20 Minuten and Tamedia's regional newspapers: 24 heures, Basler Zeitung, Berner Oberländer, Berner Zeitung, Der Bund, Der Landbote, Langenthaler Tagblatt, Tages-Anzeiger, Thuner Tagblatt, Tribune de Genè;ve, Zürichsee-Zeitung, Zürcher Unterländer
- Five fixed formats can be booked: 1/16 to 1/1 page
- Depending on the target area, you choose the appropriate regional newspaper
CREATION
If required, our design team will also create creative and suitable advertising materials at an attractive price as part of the Goldbach-Regio offer:
Variant 1 for CHF 120.-
- Online & digital outdoor advertising*
- Three digital advertising media (IAB standard)
- Two still images for digital outdoor advertising* (landscape & portrait, 10-second animation possible)
- Not eligible for discount
Variant 2 for CHF 180.-
- Online & digital outdoor advertising* incl. advertisement in regional newspapers and commuter media
- Three digital advertising media (IAB standard)
- Two still images for digital outdoor advertising* (landscape & portrait, 10-second animation possible)
- Advertisement 1/16 to 1/1 page
- Not eligible for discount
*Digital outdoor advertising can only be booked in German-speaking Switzerland
PUBLIBIKE/VELOSPOT
Customized advertising solutions
Take a look at some of the possible offers:
- Online advertising
- 71 400 ad impressions
- incl. geo-targeting
- Mobile formats: Rectangle and/or Wideboard
- Online and digital out-of-home advertising
- 207 100 advertising impressions
- incl. geo-targeting
- Mobile formats: Rectangle and/or Wideboard
- Format digital outdoor advertising: Spot à 10 sec.
- Online and digital out-of-home advertising
- 345,200 advertising impressions
- incl. geo-targeting
- Mobile formats: Rectangle and/or Wideboard
- Format digital outdoor advertising: Spot à 10 sec.
Your advantages with GOLDBACH REGIO
- Minimal effort for campaign creation on the customer side
- High-reach campaigns for a small advertising budget
- Precise and regional targeting possible thanks to geo-targeting
- Planning, creation and implementation of the entire advertising campaign from a single source
- For the first time, targeted online and digital outdoor advertising can be booked from a single source
- Automatic and continuous optimization of the campaign
- Influence the purchase decision directly with advertising on digital screens at the point of sale
- Online advertising on over 260 trusted premium and media websites
- Transparent campaign reporting after completion of the campaign
- Optimal advertising mix of online and digital outdoor advertising and advertisements in regional newspapers and commuter media
THE ADVERTISING PROFESSIONALS IN YOUR REGION
Interested? Do not hesitate and contact us. Our advertising professionals know your region very well and are always ready to work out a tailor-made advertising campaign with you. We look forward to hearing from you!