Your target group? We know them!
Your advertising campaign is most effective when you address your target group in the right place and at the right time. That's why we have conducted a market and target group analysis for both the SUV and the electric and hybrid segments. We use the findings to tailor the targeting of your advertising campaign.
Reach your advertising goal thanks to Goldbach advertising opportunities
Whether it's brand building, attracting the attention of the target group or increasing sales - every goal you pursue with your campaign needs its own advertising strategy. For each advertising channel, we show you the solutions we offer for storytelling, branding and sales activation:
We offer you cross-media storytelling with classic and creative approaches for a target group with an affinity for cars. Find out what opportunities are available to you on the individual advertising channels such as digital, audio or print:
With a branding campaign, you catch the attention of your target group. We show you how to achieve the necessary presence for your brand with the new Replay Ads or in our print titles with strong car content:
Inspire your target group for test drives or a consultation. Use our geo-targeting options for digital advertising or location-based playout of outdoor advertising. More information here:
Use the appropriate environments
In the media from the Goldbach universe, you will find exactly the right environment for your campaign. Browse through the individual car highlights and find the right format for your brand:
Your advantages with Goldbach
- You determine the goal of your car advertising campaign and we work with you to develop a 360° solution tailored to your advertising strategy
- Tailored target group approach on Goldbach media through detailed customer and market analysis
- You reach every target group through the 360° advertising opportunities in the Goldbach universe
- All desired advertising channels are handled from a single source - from planning to reporting.
- With Tamedia, you have the largest publisher of auto content behind you
- You benefit from our partner network: Picstars (influencer marketing), 20 Minuten, Tamedia titles, Commercial Publishing, Jaduda, etc.
Do you want all the information about a successful car advertising campaign? Fill out the following form and we will send you the entire presentation directly.
Your advertising contact for the automotive industry
Would you like to run an advertising campaign in the appropriate automotive environment? Call or write us right away and we will discuss your options. We look forward to working with you.