{"id":15172,"date":"2023-07-19T19:27:48","date_gmt":"2023-07-19T17:27:48","guid":{"rendered":"https:\/\/goldbach.com\/?p=15172"},"modified":"2025-12-14T19:43:56","modified_gmt":"2025-12-14T18:43:56","slug":"goldbach-media-vermarktet-ab-2024-tf1-tmc-und-tfx","status":"publish","type":"post","link":"https:\/\/goldbach.com\/de\/medienmitteilung\/goldbach-media-vermarktet-ab-2024-tf1-tmc-und-tfx\/","title":{"rendered":"Goldbach Media vermarktet ab 2024 TF1, TMC und TFX"},"content":{"rendered":"<div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-1 fusion-flex-container nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-flex-wrap:wrap;\" ><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-flex-start fusion-flex-content-wrap\" style=\"max-width:1224px;margin-left: calc(-2% \/ 2 );margin-right: calc(-2% \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-0 fusion_builder_column_1_1 1_1 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:100%;--awb-margin-top-large:0px;--awb-spacing-right-large:0.98%;--awb-margin-bottom-large:0px;--awb-spacing-left-large:0.98%;--awb-width-medium:100%;--awb-spacing-right-medium:0.98%;--awb-spacing-left-medium:0.98%;--awb-width-small:100%;--awb-spacing-right-small:0.98%;--awb-spacing-left-small:0.98%;\"><div class=\"fusion-column-wrapper fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-text fusion-text-1 fusion-text-no-margin\" style=\"--awb-margin-bottom:20px;\"><p><strong>Ab dem 1. Januar 2024 wird die Werbevermarkterin Goldbach Media (Switzerland) AG f\u00fcr die Vermarktung der linearen TV-Werbefl\u00e4chen der Sender TF1, TMC und TFX zust\u00e4ndig sein und erweitert damit das frankophone TV-Portfolio.<\/strong><\/p>\n<p>Z\u00fcrich, 19. Juli 2023 \u2013 Die neue Zusammenarbeit erm\u00f6glicht es Goldbach Media, Schweizer Werbetreibenden ein Angebot zu unterbreiten, das beim Westschweizer Publikum einen Marktanteil von 17,1 % erzielt, was einer Nettoreichweite von 168 000 Personen in der Zielgruppe der 15-49-J\u00e4hrigen entspricht*. F\u00fcr die TF1-Gruppe ergibt sich damit die M\u00f6glichkeit, die Vermarktung der Werbefl\u00e4chen ihrer Sender auf dem Schweizer Markt weiter zu verbessern.<\/p>\n<p>Die Werbefenster der Sender TF1, TMC und TFX\u00a0 k\u00f6nnen ab der offiziellen Buchungser\u00f6ffnung am 6. November 2023 bei Goldbach Media gebucht werden.<\/p>\n<p>Dazu Fran\u00e7ois Pellissier, DGA Business &amp; Sports bei der TF1-Gruppe: &#8222;Die Sender der TF1-Gruppe geh\u00f6ren zum Alltag des Schweizer Fernsehpublikums und seit 13 Jahren auch zu dem der Werbetreibenden. Wir freuen uns auf den baldigen Beginn der Partnerschaft mit Goldbach Media. Die Dynamik und die Innovationsf\u00e4higkeit des Unternehmens sind wertvolle St\u00e4rken, um die Pr\u00e4senz unserer Sender bei den Schweizer Werbekunden zu verst\u00e4rken. Wir m\u00f6chten uns bei den Teams von Admeira und Ringier f\u00fcr ihre Unterst\u00fctzung in den letzten Jahren bedanken.&#8220;<\/p>\n<p>Alexander Duphorn, CEO Goldbach Media: &#8222;Wir danken der TF1-Gruppe f\u00fcr das Vertrauen, das sie uns entgegenbringt. Dank diesem zus\u00e4tzlichen Angebot k\u00f6nnen unsere Kundinnen und Kunden ihre Pr\u00e4senz in der Westschweiz verst\u00e4rken und ihre Kommunikationsziele noch effektiver erreichen.&#8220;<\/p>\n<p>* Quelle: Mediapulse TV Data (Instar Analytics), SR, 2022, Montag-Sonntag, whole day, Overnight +7, TF1 CH, TMC CH, TFX CH.<\/p>\n<\/div><\/div><\/div><\/div><\/div><!-- \/wp:post-content -->","protected":false},"excerpt":{"rendered":"","protected":false},"author":2,"featured_media":15173,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[39],"tags":[155],"kanal":[30],"werbeform":[],"class_list":["post-15172","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-medienmitteilung","tag-goldbachmedia","kanal-tv"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v25.8 (Yoast SEO v26.7) - 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