E-commerce<\/p>\n<\/div>
AMAG Automobil und Motoren AG Case: Passion for Mobility<\/h1><\/div><\/div><\/div>![](\"https:\/\/goldbach.com\/app\/uploads\/2026\/04\/amag-logo.png\")
<\/a><\/span><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div>0<\/span>%<\/span><\/div>Outstream Plus Completion Rate
\nplus 40 to Benchmark<\/span><\/div><\/div><\/div>0<\/span>%<\/span><\/div>Instream Completion Rate<\/div><\/div><\/div>0<\/span>%<\/span><\/div>Connected TV Completion Rate<\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div>Strong Traffic, Strong Impact \u2013 Top Performance across all Formats<\/h2><\/div>Initial Situation
\n<\/strong>AMAG is perceived by many customers primarily as a pure service provider, less as a holistic partner for all aspects of mobility.<\/p>\nCommunication Goal
\n<\/strong>Increase brand awareness and position AMAG as a competent mobility partner. At the same time, the aim is to create an emotional connection through authentic and credible communication. <\/p>\nCore Message
\n<\/strong>AMAG stands for competent and reliable mobility driven by passion. With an authentic understanding of service, they live customer proximity and enthusiastically give their best every day for cars and their customers.<\/p>\n<\/div>
<\/a><\/span><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div>0<\/span>%<\/span><\/div>
Outstream Plus Completion Rate
\nplus 40 to Benchmark<\/span><\/div><\/div><\/div>
\nplus 40 to Benchmark<\/span><\/div><\/div><\/div>
0<\/span>%<\/span><\/div>
Instream Completion Rate<\/div><\/div><\/div>
0<\/span>%<\/span><\/div>
Connected TV Completion Rate<\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div>
<\/div>Strong Traffic, Strong Impact \u2013 Top Performance across all Formats<\/h2><\/div>
Strong Traffic, Strong Impact \u2013 Top Performance across all Formats<\/h2><\/div>Initial Situation
\n<\/strong>AMAG is perceived by many customers primarily as a pure service provider, less as a holistic partner for all aspects of mobility.<\/p>\nCommunication Goal
\n<\/strong>Increase brand awareness and position AMAG as a competent mobility partner. At the same time, the aim is to create an emotional connection through authentic and credible communication. <\/p>\nCore Message
\n<\/strong>AMAG stands for competent and reliable mobility driven by passion. With an authentic understanding of service, they live customer proximity and enthusiastically give their best every day for cars and their customers.<\/p>\n<\/div>
Initial Situation Communication Goal Core Message
\n<\/strong>AMAG is perceived by many customers primarily as a pure service provider, less as a holistic partner for all aspects of mobility.<\/p>\n
\n<\/strong>Increase brand awareness and position AMAG as a competent mobility partner. At the same time, the aim is to create an emotional connection through authentic and credible communication. <\/p>\n
\n<\/strong>AMAG stands for competent and reliable mobility driven by passion. With an authentic understanding of service, they live customer proximity and enthusiastically give their best every day for cars and their customers.<\/p>\n<\/div>
![](\"https:\/\/goldbach.com\/app\/uploads\/2026\/04\/amag-mobility-best-case-visual.jpg\" "\\"amag-mobility-best-case-visual\\"")
<\/span><\/div><\/div><\/div><\/div><\/div>![](\"https:\/\/goldbach.com\/app\/uploads\/2026\/04\/GBA_AMAG-Case_Tagesanzeiger_Outstream-Plus_Mobile_DE.gif\" "\\"GBA_AMAG-Case_Tagesanzeiger_Outstream-Plus_Mobile_DE\\"")
<\/span><\/div><\/div><\/div>![](\"https:\/\/goldbach.com\/app\/uploads\/2026\/04\/GBA_AMAG-Case_Tagesanzeiger_Outstream-Plus_Desktop_DE-1.gif\" "\\"GBA_AMAG-Case_Tagesanzeiger_Outstream-Plus_Desktop_DE")
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