{"id":60544,"date":"2026-04-15T09:52:18","date_gmt":"2026-04-15T07:52:18","guid":{"rendered":"https:\/\/goldbach.com\/best-case\/librio-ch\/"},"modified":"2026-09-23T13:24:55","modified_gmt":"2026-09-23T11:24:55","slug":"librio-ch","status":"publish","type":"best-case","link":"https:\/\/goldbach.com\/en\/best-case\/librio-ch\/","title":{"rendered":"Librio.ch"},"content":{"rendered":"

E-commerce<\/p>\n<\/div>

Librio.ch and TV – A Success Story<\/h1><\/div><\/div><\/div>
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Direct Traffic Increase<\/div><\/div><\/div>
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More Google Traffic<\/div><\/div><\/div>
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Website Visitors After TV Commercial Broadcast<\/div><\/div><\/div>
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Revenue Increase via Google<\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div>
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Impact of TV in E-Commerce, exemplified by Librio<\/h2><\/div>

When speaking of TV as an advertising medium, buzzwords like branding, image advertising, or long-term advertising impact often come to mind. But what happens immediately after a TV commercial is broadcast? Which effects can be directly measured and attributed to the airing of TV campaigns? We tested it with one of our customers.<\/p>\n<\/div>

View presentation<\/span><\/a><\/div><\/div><\/div>
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Explainer Video for the Librio.ch Case<\/h3><\/div>

You can see the goals and how they were achieved in the video.<\/p>\n<\/div><\/div><\/div>