{"id":5201,"date":"2024-05-21T16:17:05","date_gmt":"2024-05-21T14:17:05","guid":{"rendered":"https:\/\/goldbach.com\/?p=5201"},"modified":"2025-11-11T16:21:02","modified_gmt":"2025-11-11T15:21:02","slug":"goldbach-markets-the-new-streaming-platform-joyn-in-switzerland","status":"publish","type":"post","link":"https:\/\/goldbach.com\/en\/press-release\/goldbach-markets-the-new-streaming-platform-joyn-in-switzerland\/","title":{"rendered":"Goldbach markets the new streaming platform Joyn in Switzerland"},"content":{"rendered":"<div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-1 fusion-flex-container nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-flex-wrap:wrap;\"><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-flex-start fusion-flex-content-wrap\" style=\"max-width:1224px;margin-left: calc(-2% \/ 2 );margin-right: calc(-2% \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-0 fusion_builder_column_1_1 1_1 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:100%;--awb-margin-top-large:0px;--awb-spacing-right-large:0.98%;--awb-margin-bottom-large:0px;--awb-spacing-left-large:0.98%;--awb-width-medium:100%;--awb-spacing-right-medium:0.98%;--awb-spacing-left-medium:0.98%;--awb-width-small:100%;--awb-spacing-right-small:0.98%;--awb-spacing-left-small:0.98%;\"><div class=\"fusion-column-wrapper fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-text fusion-text-1\"><p><strong>Following its launch in Germany and Austria, Joyn will also be available to the Swiss public free of charge from June 2024. Goldbach <a class=\"glossaryLink cmtt_Audio cmtt_Online cmtt_OOH cmtt_TV\" aria-describedby=\"tt\" data-cmtooltip=\"&lt;div class=glossaryItemTitle&gt;Audience&lt;\/div&gt;&lt;div class=glossaryItemBody&gt;The term audience refers to the total number of people who consume a particular medium, programme, advertising campaign, or piece of content. In a media and advertising context, it describes the target or actual reach of an offering, i.e. the group of users reached or potentially reached. &lt;\/div&gt;\" href=\"https:\/\/goldbach.com\/en\/glossary\/audience\/\" data-mobile-support=\"0\" data-gt-translate-attributes='[{\"attribute\":\"data-cmtooltip\", \"format\":\"html\"}]' tabindex=\"0\" role=\"link\">Audience<\/a> and Goldbach Media will market the platform exclusively.<\/strong><\/p>\n<p>K&uuml;snacht, May 21, 2024 &ndash; Goldbach <a class=\"glossaryLink cmtt_Audio cmtt_Online cmtt_OOH cmtt_TV\" aria-describedby=\"tt\" data-cmtooltip=\"&lt;div class=glossaryItemTitle&gt;Audience&lt;\/div&gt;&lt;div class=glossaryItemBody&gt;The term audience refers to the total number of people who consume a particular medium, programme, advertising campaign, or piece of content. In a media and advertising context, it describes the target or actual reach of an offering, i.e. the group of users reached or potentially reached. &lt;\/div&gt;\" href=\"https:\/\/goldbach.com\/en\/glossary\/audience\/\" data-mobile-support=\"0\" data-gt-translate-attributes='[{\"attribute\":\"data-cmtooltip\", \"format\":\"html\"}]' tabindex=\"0\" role=\"link\">Audience<\/a> and Goldbach Media have been commissioned by the Seven.One Entertainment Group to exclusively market the Joyn <a class=\"glossaryLink cmtt_Audio cmtt_Online cmtt_TV\" aria-describedby=\"tt\" data-cmtooltip=\"&lt;div class=glossaryItemTitle&gt;Streaming&lt;\/div&gt;&lt;div class=glossaryItemBody&gt;The continuous transmission of audio or video data over a network (Internet), where content can be consumed during the transmission process. Unlike a download, no permanent copy is stored on the end device. A distinction is made between live streaming (real-time transmission, e.g., sports or linear TV) and Video-on-Demand (VOD, time-shifted access).  &lt;\/div&gt;\" href=\"https:\/\/goldbach.com\/en\/glossary\/streaming\/\" data-mobile-support=\"0\" data-gt-translate-attributes='[{\"attribute\":\"data-cmtooltip\", \"format\":\"html\"}]' tabindex=\"0\" role=\"link\">streaming<\/a> platform in Switzerland. This will provide advertisers with a new attractive environment for video ads from mid-June 2024.<\/p>\n<p>Joyn will be available via <a class=\"glossaryLink cmtt_Audio cmtt_Online\"  aria-describedby=\"tt\"  data-cmtooltip=\"&lt;div class=glossaryItemTitle&gt;App&lt;\/div&gt;&lt;div class=glossaryItemBody&gt;An app (application) is a software program for mobile devices or computers that performs a specific function or task. Apps are usually provided via app stores or platforms and enable access to services, content, or features. &lt;\/div&gt;\"  href=\"https:\/\/goldbach.com\/en\/glossary\/app\/\"  data-mobile-support=\"0\"  data-gt-translate-attributes='[{\"attribute\":\"data-cmtooltip\", \"format\":\"html\"}]' tabindex='0' role='link'>app<\/a> stores on <a class=\"glossaryLink cmtt_Online cmtt_TV\" aria-describedby=\"tt\" data-cmtooltip=\"&lt;div class=glossaryItemTitle&gt;Smart TV&lt;\/div&gt;&lt;div class=glossaryItemBody&gt;Internet-enabled TV device that also allows the use of apps for streaming audio or video content, for example. A Smart TV typically features numerous additional connections for set-top boxes, gaming consoles, etc. &lt;\/div&gt;\" href=\"https:\/\/goldbach.com\/en\/glossary\/smart-tv\/\" data-mobile-support=\"0\" data-gt-translate-attributes='[{\"attribute\":\"data-cmtooltip\", \"format\":\"html\"}]' tabindex=\"0\" role=\"link\">smart TV<\/a>, mobile, tablet and desktop and offers <a class=\"glossaryLink cmtt_TV\"  aria-describedby=\"tt\"  data-cmtooltip=\"&lt;div class=glossaryItemTitle&gt;Live&lt;\/div&gt;&lt;div class=glossaryItemBody&gt;A term in TV measurement: all usage with a delay of up to and including 59:59 seconds from the initial broadcast.&lt;\/div&gt;\"  href=\"https:\/\/goldbach.com\/en\/glossary\/live\/\"  data-mobile-support=\"0\"  data-gt-translate-attributes='[{\"attribute\":\"data-cmtooltip\", \"format\":\"html\"}]' tabindex='0' role='link'>live<\/a> TV <a class=\"glossaryLink cmtt_Audio cmtt_Online cmtt_TV\" aria-describedby=\"tt\" data-cmtooltip=\"&lt;div class=glossaryItemTitle&gt;Streaming&lt;\/div&gt;&lt;div class=glossaryItemBody&gt;The continuous transmission of audio or video data over a network (Internet), where content can be consumed during the transmission process. Unlike a download, no permanent copy is stored on the end device. A distinction is made between live streaming (real-time transmission, e.g., sports or linear TV) and Video-on-Demand (VOD, time-shifted access).  &lt;\/div&gt;\" href=\"https:\/\/goldbach.com\/en\/glossary\/streaming\/\" data-mobile-support=\"0\" data-gt-translate-attributes='[{\"attribute\":\"data-cmtooltip\", \"format\":\"html\"}]' tabindex=\"0\" role=\"link\">streaming<\/a> with over 50 channels, media libraries for films, series and shows as well as award-winning in-house productions from a single source. This will replace the previous offering of the <a class=\"glossaryLink cmtt_Audio cmtt_Online cmtt_TV\" aria-describedby=\"tt\" data-cmtooltip=\"&lt;div class=glossaryItemTitle&gt;Streaming&lt;\/div&gt;&lt;div class=glossaryItemBody&gt;The continuous transmission of audio or video data over a network (Internet), where content can be consumed during the transmission process. Unlike a download, no permanent copy is stored on the end device. A distinction is made between live streaming (real-time transmission, e.g., sports or linear TV) and Video-on-Demand (VOD, time-shifted access).  &lt;\/div&gt;\" href=\"https:\/\/goldbach.com\/en\/glossary\/streaming\/\" data-mobile-support=\"0\" data-gt-translate-attributes='[{\"attribute\":\"data-cmtooltip\", \"format\":\"html\"}]' tabindex=\"0\" role=\"link\">streaming<\/a> platform Zappn.<\/p>\n<p>Andrea Haemmerli, Managing Director Seven.One Entertainment Group Schweiz AG: &ldquo;We are very much looking forward to continuing Joyn&rsquo;s success story in Switzerland after Germany and Austria. With Joyn, we are offering Switzerland an extremely attractive entertainment package with <a class=\"glossaryLink cmtt_TV\"  aria-describedby=\"tt\"  data-cmtooltip=\"&lt;div class=glossaryItemTitle&gt;Live&lt;\/div&gt;&lt;div class=glossaryItemBody&gt;A term in TV measurement: all usage with a delay of up to and including 59:59 seconds from the initial broadcast.&lt;\/div&gt;\"  href=\"https:\/\/goldbach.com\/en\/glossary\/live\/\"  data-mobile-support=\"0\"  data-gt-translate-attributes='[{\"attribute\":\"data-cmtooltip\", \"format\":\"html\"}]' tabindex='0' role='link'>live<\/a> TV and over 30,000 hours of entertainment content. And all free of charge and without a subscription. Joyn is therefore at the heart of our digital entertainment strategy.&rdquo;<\/p>\n<p>Joyn&rsquo;s advertising inventory is offered as part of the Goldbach networks (Digital TV <a class=\"glossaryLink cmtt_Audio cmtt_Online\"  aria-describedby=\"tt\"  data-cmtooltip=\"&lt;div class=glossaryItemTitle&gt;Network&lt;\/div&gt;&lt;div class=glossaryItemBody&gt;An association of various websites or platforms that jointly market their advertising space through a central provider.&lt;\/div&gt;\"  href=\"https:\/\/goldbach.com\/en\/glossary\/network\/\"  data-mobile-support=\"0\"  data-gt-translate-attributes='[{\"attribute\":\"data-cmtooltip\", \"format\":\"html\"}]' tabindex='0' role='link'>Network<\/a>, Goldbach Video <a class=\"glossaryLink cmtt_Audio cmtt_Online\"  aria-describedby=\"tt\"  data-cmtooltip=\"&lt;div class=glossaryItemTitle&gt;Network&lt;\/div&gt;&lt;div class=glossaryItemBody&gt;An association of various websites or platforms that jointly market their advertising space through a central provider.&lt;\/div&gt;\"  href=\"https:\/\/goldbach.com\/en\/glossary\/network\/\"  data-mobile-support=\"0\"  data-gt-translate-attributes='[{\"attribute\":\"data-cmtooltip\", \"format\":\"html\"}]' tabindex='0' role='link'>Network<\/a>, Connected TV <a class=\"glossaryLink cmtt_Audio cmtt_Online\"  aria-describedby=\"tt\"  data-cmtooltip=\"&lt;div class=glossaryItemTitle&gt;Network&lt;\/div&gt;&lt;div class=glossaryItemBody&gt;An association of various websites or platforms that jointly market their advertising space through a central provider.&lt;\/div&gt;\"  href=\"https:\/\/goldbach.com\/en\/glossary\/network\/\"  data-mobile-support=\"0\"  data-gt-translate-attributes='[{\"attribute\":\"data-cmtooltip\", \"format\":\"html\"}]' tabindex='0' role='link'>Network<\/a> and others). &ldquo;We are delighted with the trust placed in us by the Seven.One Entertainment Group. We are proud to take over the marketing of this innovative <a class=\"glossaryLink cmtt_Audio cmtt_Online cmtt_TV\" aria-describedby=\"tt\" data-cmtooltip=\"&lt;div class=glossaryItemTitle&gt;Streaming&lt;\/div&gt;&lt;div class=glossaryItemBody&gt;The continuous transmission of audio or video data over a network (Internet), where content can be consumed during the transmission process. Unlike a download, no permanent copy is stored on the end device. A distinction is made between live streaming (real-time transmission, e.g., sports or linear TV) and Video-on-Demand (VOD, time-shifted access).  &lt;\/div&gt;\" href=\"https:\/\/goldbach.com\/en\/glossary\/streaming\/\" data-mobile-support=\"0\" data-gt-translate-attributes='[{\"attribute\":\"data-cmtooltip\", \"format\":\"html\"}]' tabindex=\"0\" role=\"link\">streaming<\/a> platform in Switzerland,&rdquo; says Stefan Wagner, Managing Director of Goldbach <a class=\"glossaryLink cmtt_Audio cmtt_Online cmtt_OOH cmtt_TV\" aria-describedby=\"tt\" data-cmtooltip=\"&lt;div class=glossaryItemTitle&gt;Audience&lt;\/div&gt;&lt;div class=glossaryItemBody&gt;The term audience refers to the total number of people who consume a particular medium, programme, advertising campaign, or piece of content. In a media and advertising context, it describes the target or actual reach of an offering, i.e. the group of users reached or potentially reached. &lt;\/div&gt;\" href=\"https:\/\/goldbach.com\/en\/glossary\/audience\/\" data-mobile-support=\"0\" data-gt-translate-attributes='[{\"attribute\":\"data-cmtooltip\", \"format\":\"html\"}]' tabindex=\"0\" role=\"link\">Audience<\/a>, adding: &ldquo;This enables us to offer our advertising clients a high-quality, brand-safe environment with an attractive target <a class=\"glossaryLink cmtt_Audio cmtt_Online cmtt_OOH cmtt_TV\" aria-describedby=\"tt\" data-cmtooltip=\"&lt;div class=glossaryItemTitle&gt;Audience&lt;\/div&gt;&lt;div class=glossaryItemBody&gt;The term audience refers to the total number of people who consume a particular medium, programme, advertising campaign, or piece of content. In a media and advertising context, it describes the target or actual reach of an offering, i.e. the group of users reached or potentially reached. &lt;\/div&gt;\" href=\"https:\/\/goldbach.com\/en\/glossary\/audience\/\" data-mobile-support=\"0\" data-gt-translate-attributes='[{\"attribute\":\"data-cmtooltip\", \"format\":\"html\"}]' tabindex=\"0\" role=\"link\">audience<\/a>.&rdquo;<\/p>\n<p>The Goldbach <a class=\"glossaryLink cmtt_Audio cmtt_Online cmtt_OOH cmtt_TV\" aria-describedby=\"tt\" data-cmtooltip=\"&lt;div class=glossaryItemTitle&gt;Audience&lt;\/div&gt;&lt;div class=glossaryItemBody&gt;The term audience refers to the total number of people who consume a particular medium, programme, advertising campaign, or piece of content. In a media and advertising context, it describes the target or actual reach of an offering, i.e. the group of users reached or potentially reached. &lt;\/div&gt;\" href=\"https:\/\/goldbach.com\/en\/glossary\/audience\/\" data-mobile-support=\"0\" data-gt-translate-attributes='[{\"attribute\":\"data-cmtooltip\", \"format\":\"html\"}]' tabindex=\"0\" role=\"link\">Audience<\/a> and Goldbach Media units are already marketing partners of the Seven.One Entertainment Group in Switzerland.<\/p>\n<\/div><\/div><\/div><\/div><\/div>\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":2,"featured_media":5200,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[86],"tags":[246],"kanal":[317,313],"werbeform":[324],"class_list":["post-5201","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-press-release","tag-advancedtv","kanal-online","kanal-tv","werbeform-advanced-tv"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v25.8 (Yoast SEO v27.2) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Goldbach markets Joyn in Switzerland<\/title>\n<meta name=\"description\" content=\"The Joyn streaming platform will also be available free of charge in Switzerland from June 2024. 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