{"id":53343,"date":"2026-03-27T14:55:27","date_gmt":"2026-03-27T13:55:27","guid":{"rendered":"https:\/\/goldbach.com\/nicht-kategorisiert\/that-was-the-ctv-event-2026\/"},"modified":"2026-06-22T14:38:44","modified_gmt":"2026-06-22T12:38:44","slug":"that-was-the-ctv-event-2026","status":"publish","type":"post","link":"https:\/\/goldbach.com\/en\/event\/that-was-the-ctv-event-2026\/","title":{"rendered":"That was the CTV Event 2026"},"content":{"rendered":"<p><\/p><div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-1 fusion-flex-container has-pattern-background has-mask-background nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-flex-wrap:wrap;\"><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-flex-start fusion-flex-content-wrap\" style=\"max-width:1224px;margin-left: calc(-2% \/ 2 );margin-right: calc(-2% \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-0 fusion_builder_column_1_1 1_1 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:100%;--awb-margin-top-large:0px;--awb-spacing-right-large:0.98%;--awb-margin-bottom-large:0px;--awb-spacing-left-large:0.98%;--awb-width-medium:100%;--awb-order-medium:0;--awb-spacing-right-medium:0.98%;--awb-spacing-left-medium:0.98%;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:0.98%;--awb-spacing-left-small:0.98%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-text fusion-text-1\"><p><span style=\"letter-spacing: 0.27px; background-color: rgba(0, 0, 0, 0);\">On June 9, 2026, Goldbach&rsquo;s CTV Event took place at its headquarters in K&uuml;snacht. Around 80 participants enjoyed a relaxed breakfast and listened to presentations on market insights, current studies and exclusive customer cases around Connected TV, using the morning for valuable exchange between potential customers, publishers and Goldbach experts. <\/span><\/p>\n<p>You can find the event video and the presentations to download a little further down.<\/p>\n<\/div><div class=\"fusion-separator fusion-full-width-sep\" style=\"align-self: center;margin-left: auto;margin-right: auto;margin-top:20px;width:100%;\"><\/div><div class=\"fusion-title title fusion-title-1 fusion-sep-none fusion-title-text fusion-title-size-two\" style=\"--awb-margin-top-small:10px;--awb-margin-right-small:0px;--awb-margin-bottom-small:10px;--awb-margin-left-small:0px;\"><h2 class=\"fusion-title-heading title-heading-left\" style=\"margin:0;\">Event video<\/h2><\/div><div class=\"fusion-video fusion-youtube\" style=\"--awb-max-width:1200px;--awb-max-height:700px;\"><div class=\"video-shortcode\"><div class=\"fluid-width-video-wrapper\" style=\"padding-top:58.33%;\"><iframe title=\"YouTube video player 1\" src=\"https:\/\/www.youtube.com\/embed\/6-f4JM-B-LM?wmode=transparent&amp;autoplay=0\" width=\"1200\" height=\"700\" allowfullscreen allow=\"autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture;\"><\/iframe><\/div><\/div><\/div><div class=\"fusion-separator fusion-full-width-sep\" style=\"align-self: center;margin-left: auto;margin-right: auto;margin-top:20px;width:100%;\"><\/div><div class=\"fusion-title title fusion-title-2 fusion-sep-none fusion-title-text fusion-title-size-two\" style=\"--awb-margin-top-small:10px;--awb-margin-right-small:0px;--awb-margin-bottom-small:10px;--awb-margin-left-small:0px;\"><h2 class=\"fusion-title-heading title-heading-left\" style=\"margin:0;\">What our speakers say<\/h2><\/div><div class=\"fusion-builder-row fusion-builder-row-inner fusion-row fusion-flex-align-items-flex-start fusion-flex-content-wrap\" style=\"--awb-flex-grow:0;--awb-flex-grow-medium:0;--awb-flex-grow-small:0;--awb-flex-shrink:0;--awb-flex-shrink-medium:0;--awb-flex-shrink-small:0;width:102% !important;max-width:102% !important;margin-left: calc(-2% \/ 2 );margin-right: calc(-2% \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column_inner fusion-builder-nested-column-0 fusion_builder_column_inner_1_2 1_2 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:50%;--awb-margin-top-large:0px;--awb-spacing-right-large:1.96%;--awb-margin-bottom-large:0px;--awb-spacing-left-large:1.96%;--awb-width-medium:50%;--awb-order-medium:0;--awb-spacing-right-medium:1.96%;--awb-spacing-left-medium:1.96%;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:0.98%;--awb-spacing-left-small:0.98%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-video fusion-youtube\" style=\"--awb-max-width:600px;--awb-max-height:350px;\"><div class=\"video-shortcode\"><div class=\"fluid-width-video-wrapper\" style=\"padding-top:58.33%;\"><iframe title=\"YouTube video player 2\" src=\"https:\/\/www.youtube.com\/embed\/EfSC0sLzbp4?wmode=transparent&amp;autoplay=0\" width=\"600\" height=\"350\" allowfullscreen allow=\"autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture;\"><\/iframe><\/div><\/div><\/div><div class=\"fusion-separator fusion-full-width-sep\" style=\"align-self: center;margin-left: auto;margin-right: auto;margin-top:10px;width:100%;\"><\/div><div class=\"fusion-text fusion-text-2\"><p>Jule Heckler<\/p>\n<\/div><\/div><\/div><div class=\"fusion-layout-column fusion_builder_column_inner fusion-builder-nested-column-1 fusion_builder_column_inner_1_2 1_2 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:50%;--awb-margin-top-large:0px;--awb-spacing-right-large:1.96%;--awb-margin-bottom-large:0px;--awb-spacing-left-large:1.96%;--awb-width-medium:50%;--awb-order-medium:0;--awb-spacing-right-medium:1.96%;--awb-spacing-left-medium:1.96%;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:0.98%;--awb-spacing-left-small:0.98%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-video fusion-youtube\" style=\"--awb-max-width:600px;--awb-max-height:350px;\"><div class=\"video-shortcode\"><div class=\"fluid-width-video-wrapper\" style=\"padding-top:58.33%;\"><iframe title=\"YouTube video player 3\" src=\"https:\/\/www.youtube.com\/embed\/jx2yz02nakk?wmode=transparent&amp;autoplay=0\" width=\"600\" height=\"350\" allowfullscreen allow=\"autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture;\"><\/iframe><\/div><\/div><\/div><div class=\"fusion-separator fusion-full-width-sep\" style=\"align-self: center;margin-left: auto;margin-right: auto;margin-top:10px;width:100%;\"><\/div><div class=\"fusion-text fusion-text-3\"><p>Co&#770;me Fradetal<\/p>\n<\/div><\/div><\/div><\/div><div class=\"fusion-separator fusion-full-width-sep\" style=\"align-self: center;margin-left: auto;margin-right: auto;margin-top:20px;width:100%;\"><\/div><div class=\"fusion-title title fusion-title-3 fusion-sep-none fusion-title-text fusion-title-size-two\" style=\"--awb-margin-top-small:10px;--awb-margin-right-small:0px;--awb-margin-bottom-small:10px;--awb-margin-left-small:0px;\"><h2 class=\"fusion-title-heading title-heading-left\" style=\"margin:0;\">Speakers &amp; presentations<\/h2><\/div><div class=\"fusion-separator fusion-full-width-sep\" style=\"align-self: center;margin-left: auto;margin-right: auto;margin-top:20px;width:100%;\"><\/div><\/div><\/div><\/div><\/div><div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-2 fusion-flex-container has-pattern-background has-mask-background nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--awb-border-sizes-top:20px;--awb-border-sizes-bottom:20px;--awb-border-sizes-left:20px;--awb-border-sizes-right:20px;--awb-border-color:#f2f2f2;--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-background-color:#f2f2f2;--awb-flex-wrap:wrap;\"><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-stretch fusion-flex-content-wrap\" style=\"max-width:1224px;margin-left: calc(-2% \/ 2 );margin-right: calc(-2% \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-1 fusion_builder_column_1_1 1_1 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:100%;--awb-margin-top-large:0px;--awb-spacing-right-large:0.98%;--awb-margin-bottom-large:0px;--awb-spacing-left-large:0.98%;--awb-width-medium:100%;--awb-order-medium:0;--awb-spacing-right-medium:0.98%;--awb-spacing-left-medium:0.98%;--awb-width-small:100%;--awb-order-small:2;--awb-spacing-right-small:0.98%;--awb-spacing-left-small:0.98%;\" data-scroll-devices=\"small-visibility,medium-visibility,large-visibility\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-image-element \" style=\"text-align:center;--awb-max-width:100%;--awb-caption-title-font-family:var(--h2_typography-font-family);--awb-caption-title-font-weight:var(--h2_typography-font-weight);--awb-caption-title-font-style:var(--h2_typography-font-style);--awb-caption-title-size:var(--h2_typography-font-size);--awb-caption-title-transform:var(--h2_typography-text-transform);--awb-caption-title-line-height:var(--h2_typography-line-height);--awb-caption-title-letter-spacing:var(--h2_typography-letter-spacing);\"><span class=\" fusion-imageframe imageframe-none imageframe-1 hover-type-none\"><img decoding=\"async\" width=\"1024\" height=\"597\" title=\"CTV_Quotes_600x350px_Phil\" src=\"https:\/\/goldbach.com\/app\/uploads\/2026\/06\/CTV_Quotes_600x350px_Phil.jpg\" data-orig-src=\"https:\/\/goldbach.com\/app\/uploads\/2026\/06\/CTV_Quotes_600x350px_Phil-1024x597.jpg\" alt class=\"lazyload img-responsive wp-image-53334\" srcset=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%27http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%27%20width%3D%271250%27%20height%3D%27729%27%20viewBox%3D%270%200%201250%20729%27%3E%3Crect%20width%3D%271250%27%20height%3D%27729%27%20fill-opacity%3D%220%22%2F%3E%3C%2Fsvg%3E\" data-srcset=\"https:\/\/goldbach.com\/app\/uploads\/2026\/06\/CTV_Quotes_600x350px_Phil-200x117.jpg 200w, https:\/\/goldbach.com\/app\/uploads\/2026\/06\/CTV_Quotes_600x350px_Phil-400x233.jpg 400w, https:\/\/goldbach.com\/app\/uploads\/2026\/06\/CTV_Quotes_600x350px_Phil-600x350.jpg 600w, https:\/\/goldbach.com\/app\/uploads\/2026\/06\/CTV_Quotes_600x350px_Phil-800x467.jpg 800w, https:\/\/goldbach.com\/app\/uploads\/2026\/06\/CTV_Quotes_600x350px_Phil-1200x700.jpg 1200w, https:\/\/goldbach.com\/app\/uploads\/2026\/06\/CTV_Quotes_600x350px_Phil.jpg 1250w\" data-sizes=\"auto\" data-orig-sizes=\"(max-width: 640px) 100vw, 1024px\"\/><\/span><\/div><div class=\"fusion-separator fusion-full-width-sep\" style=\"align-self: center;margin-left: auto;margin-right: auto;margin-top:20px;width:100%;\"><\/div><div class=\"fusion-text fusion-text-4\"><p style=\"text-align: left;\"><strong><span style=\"font-family: 'LTTetria Black';\" data-fusion-font=\"true\">Philip Zeidler, Director Supply &amp; Yield Management, Goldbach <a class=\"glossaryLink cmtt_Audio cmtt_Online cmtt_OOH cmtt_TV\" aria-describedby=\"tt\" data-cmtooltip=\"&lt;div class=glossaryItemTitle&gt;Audience&lt;\/div&gt;&lt;div class=glossaryItemBody&gt;The term audience refers to the total number of people who consume a particular medium, programme, advertising campaign, or piece of content. In a media and advertising context, it describes the target or actual reach of an offering, i.e. the group of users reached or potentially reached. &lt;\/div&gt;\" href=\"https:\/\/goldbach.com\/en\/glossary\/audience\/\" data-mobile-support=\"0\" data-gt-translate-attributes='[{\"attribute\":\"data-cmtooltip\", \"format\":\"html\"}]' tabindex=\"0\" role=\"link\">Audience<\/a><br>\n<\/span><\/strong>As Director Supply &amp; Yield Management at Goldbach <a class=\"glossaryLink cmtt_Audio cmtt_Online cmtt_OOH cmtt_TV\" aria-describedby=\"tt\" data-cmtooltip=\"&lt;div class=glossaryItemTitle&gt;Audience&lt;\/div&gt;&lt;div class=glossaryItemBody&gt;The term audience refers to the total number of people who consume a particular medium, programme, advertising campaign, or piece of content. In a media and advertising context, it describes the target or actual reach of an offering, i.e. the group of users reached or potentially reached. &lt;\/div&gt;\" href=\"https:\/\/goldbach.com\/en\/glossary\/audience\/\" data-mobile-support=\"0\" data-gt-translate-attributes='[{\"attribute\":\"data-cmtooltip\", \"format\":\"html\"}]' tabindex=\"0\" role=\"link\">Audience<\/a>, Philip Zeidler focuses on future-proofing the value of digital Advertising space and enabling publishers to achieve strong monetisation even in a challenging market environment. He consistently relies on the courage to embrace new technologies, AI-supported approaches and innovative measurement methods to offer advertisers not just Reach, but measurable and intelligent paths to the user. Motivated by Goldbach&rsquo;s stable foundation, he actively drives the digital transformation of the media and advertising industry and plays a decisive role in shaping the company&rsquo;s next chapters.  <\/p>\n<\/div><div><a class=\"fusion-button button-flat fusion-button-default-size button-default fusion-button-default button-1 fusion-button-default-span fusion-button-default-type\" target=\"_blank\" rel=\"noopener noreferrer\" href=\"https:\/\/drive.google.com\/file\/d\/14P1fkYGsA8tXsjR2wFHOWdw6KFJ42-UX\/view?usp=sharing\"><span class=\"fusion-button-text awb-button__text awb-button__text--default\">Go to the presentation<\/span><\/a><\/div><\/div><\/div><\/div><\/div><div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-3 fusion-flex-container has-pattern-background has-mask-background nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--awb-border-sizes-top:20px;--awb-border-sizes-bottom:20px;--awb-border-sizes-left:20px;--awb-border-sizes-right:20px;--awb-border-color:#f2f2f2;--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-background-color:#f2f2f2;--awb-flex-wrap:wrap;\"><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-stretch fusion-flex-content-wrap\" style=\"max-width:1224px;margin-left: calc(-2% \/ 2 );margin-right: calc(-2% \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-2 fusion_builder_column_1_1 1_1 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:100%;--awb-margin-top-large:0px;--awb-spacing-right-large:0.98%;--awb-margin-bottom-large:0px;--awb-spacing-left-large:0.98%;--awb-width-medium:100%;--awb-order-medium:0;--awb-spacing-right-medium:0.98%;--awb-spacing-left-medium:0.98%;--awb-width-small:100%;--awb-order-small:2;--awb-spacing-right-small:0.98%;--awb-spacing-left-small:0.98%;\" data-scroll-devices=\"small-visibility,medium-visibility,large-visibility\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-image-element \" style=\"text-align:center;--awb-max-width:100%;--awb-caption-title-font-family:var(--h2_typography-font-family);--awb-caption-title-font-weight:var(--h2_typography-font-weight);--awb-caption-title-font-style:var(--h2_typography-font-style);--awb-caption-title-size:var(--h2_typography-font-size);--awb-caption-title-transform:var(--h2_typography-text-transform);--awb-caption-title-line-height:var(--h2_typography-line-height);--awb-caption-title-letter-spacing:var(--h2_typography-letter-spacing);\"><span class=\" fusion-imageframe imageframe-none imageframe-2 hover-type-none\"><img decoding=\"async\" width=\"1024\" height=\"597\" title=\"CTV_Quotes_600x350px_Come\" src=\"https:\/\/goldbach.com\/app\/uploads\/2026\/03\/CTV_Quotes_600x350px_Come.jpg\" data-orig-src=\"https:\/\/goldbach.com\/app\/uploads\/2026\/03\/CTV_Quotes_600x350px_Come-1024x597.jpg\" alt class=\"lazyload img-responsive wp-image-53335\" srcset=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%27http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%27%20width%3D%271250%27%20height%3D%27729%27%20viewBox%3D%270%200%201250%20729%27%3E%3Crect%20width%3D%271250%27%20height%3D%27729%27%20fill-opacity%3D%220%22%2F%3E%3C%2Fsvg%3E\" data-srcset=\"https:\/\/goldbach.com\/app\/uploads\/2026\/03\/CTV_Quotes_600x350px_Come-200x117.jpg 200w, https:\/\/goldbach.com\/app\/uploads\/2026\/03\/CTV_Quotes_600x350px_Come-400x233.jpg 400w, https:\/\/goldbach.com\/app\/uploads\/2026\/03\/CTV_Quotes_600x350px_Come-600x350.jpg 600w, https:\/\/goldbach.com\/app\/uploads\/2026\/03\/CTV_Quotes_600x350px_Come-800x467.jpg 800w, https:\/\/goldbach.com\/app\/uploads\/2026\/03\/CTV_Quotes_600x350px_Come-1200x700.jpg 1200w, https:\/\/goldbach.com\/app\/uploads\/2026\/03\/CTV_Quotes_600x350px_Come.jpg 1250w\" data-sizes=\"auto\" data-orig-sizes=\"(max-width: 640px) 100vw, 1024px\"\/><\/span><\/div><div class=\"fusion-separator fusion-full-width-sep\" style=\"align-self: center;margin-left: auto;margin-right: auto;margin-top:20px;width:100%;\"><\/div><div class=\"fusion-text fusion-text-5\"><p style=\"text-align: left;\"><strong><span style=\"font-family: 'LTTetria Black';\" data-fusion-font=\"true\">C&ocirc;me Fradetal, Head of Strategic Insights at RTL <a class=\"glossaryLink cmtt_Audio cmtt_Online cmtt_OOH cmtt_TV\"  aria-describedby=\"tt\"  data-cmtooltip=\"&lt;div class=glossaryItemTitle&gt;Ad&lt;\/div&gt;&lt;div class=glossaryItemBody&gt;Abbreviation for &amp;quot;advertisement&amp;quot; and refers to an ad or an advertising material within the digital and traditional media and advertising context.&lt;\/div&gt;\"  href=\"https:\/\/goldbach.com\/en\/glossary\/ad\/\"  data-mobile-support=\"0\"  data-gt-translate-attributes='[{\"attribute\":\"data-cmtooltip\", \"format\":\"html\"}]' tabindex='0' role='link'>Ad<\/a> Alliance<br>\n<\/span><\/strong>After working at<i> Le Monde<\/i> and <i>TF1<\/i> as Head of the Future Research Department, C&ocirc;me recently moved to <i>RTL AdAlliance <\/i>as Head of Strategic Insights. As a passionate expert in the media industry, he is deeply engaged with its transformation and is happy to share his analyses with anyone who wants to better understand how the ecosystem of this industry is evolving. <\/p>\n<\/div><div><a class=\"fusion-button button-flat fusion-button-default-size button-default fusion-button-default button-2 fusion-button-default-span fusion-button-default-type\" target=\"_blank\" rel=\"noopener noreferrer\" href=\"https:\/\/drive.google.com\/file\/d\/1DuYWW9EZqP4UwqnFbSUsUr8PTInfR_rR\/view?usp=sharing\"><span class=\"fusion-button-text awb-button__text awb-button__text--default\">Go to the presentation<\/span><\/a><\/div><\/div><\/div><\/div><\/div><div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-4 fusion-flex-container has-pattern-background has-mask-background nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--awb-border-sizes-top:20px;--awb-border-sizes-bottom:20px;--awb-border-sizes-left:20px;--awb-border-sizes-right:20px;--awb-border-color:#f2f2f2;--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-background-color:#f2f2f2;--awb-flex-wrap:wrap;\"><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-stretch fusion-flex-content-wrap\" style=\"max-width:1224px;margin-left: calc(-2% \/ 2 );margin-right: calc(-2% \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-3 fusion_builder_column_1_1 1_1 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:100%;--awb-margin-top-large:0px;--awb-spacing-right-large:0.98%;--awb-margin-bottom-large:0px;--awb-spacing-left-large:0.98%;--awb-width-medium:100%;--awb-order-medium:0;--awb-spacing-right-medium:0.98%;--awb-spacing-left-medium:0.98%;--awb-width-small:100%;--awb-order-small:2;--awb-spacing-right-small:0.98%;--awb-spacing-left-small:0.98%;\" data-scroll-devices=\"small-visibility,medium-visibility,large-visibility\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-image-element \" style=\"text-align:center;--awb-max-width:100%;--awb-caption-title-font-family:var(--h2_typography-font-family);--awb-caption-title-font-weight:var(--h2_typography-font-weight);--awb-caption-title-font-style:var(--h2_typography-font-style);--awb-caption-title-size:var(--h2_typography-font-size);--awb-caption-title-transform:var(--h2_typography-text-transform);--awb-caption-title-line-height:var(--h2_typography-line-height);--awb-caption-title-letter-spacing:var(--h2_typography-letter-spacing);\"><span class=\" fusion-imageframe imageframe-none imageframe-3 hover-type-none\"><img decoding=\"async\" width=\"1024\" height=\"597\" title=\"CTV_Quotes_600x350px_Timm\" src=\"https:\/\/goldbach.com\/app\/uploads\/2026\/06\/CTV_Quotes_600x350px_Timm-1.jpg\" data-orig-src=\"https:\/\/goldbach.com\/app\/uploads\/2026\/06\/CTV_Quotes_600x350px_Timm-1-1024x597.jpg\" alt class=\"lazyload img-responsive wp-image-53336\" srcset=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%27http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%27%20width%3D%271250%27%20height%3D%27729%27%20viewBox%3D%270%200%201250%20729%27%3E%3Crect%20width%3D%271250%27%20height%3D%27729%27%20fill-opacity%3D%220%22%2F%3E%3C%2Fsvg%3E\" data-srcset=\"https:\/\/goldbach.com\/app\/uploads\/2026\/06\/CTV_Quotes_600x350px_Timm-1-200x117.jpg 200w, https:\/\/goldbach.com\/app\/uploads\/2026\/06\/CTV_Quotes_600x350px_Timm-1-400x233.jpg 400w, https:\/\/goldbach.com\/app\/uploads\/2026\/06\/CTV_Quotes_600x350px_Timm-1-600x350.jpg 600w, https:\/\/goldbach.com\/app\/uploads\/2026\/06\/CTV_Quotes_600x350px_Timm-1-800x467.jpg 800w, https:\/\/goldbach.com\/app\/uploads\/2026\/06\/CTV_Quotes_600x350px_Timm-1-1200x700.jpg 1200w, https:\/\/goldbach.com\/app\/uploads\/2026\/06\/CTV_Quotes_600x350px_Timm-1.jpg 1250w\" data-sizes=\"auto\" data-orig-sizes=\"(max-width: 640px) 100vw, 1024px\"\/><\/span><\/div><div class=\"fusion-separator fusion-full-width-sep\" style=\"align-self: center;margin-left: auto;margin-right: auto;margin-top:20px;width:100%;\"><\/div><div class=\"fusion-text fusion-text-6\"><p><strong>Timm Bernhardt, Strategic Partner Manager at Google<br>\n<\/strong>Timm Bernhardt is Strategic Partner Manager at Google Switzerland. With in-depth expertise in the Swiss media market, his focus is on developing innovative and interactive video products and marketing strategies.<\/p>\n<\/div><\/div><\/div><\/div><\/div><div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-5 fusion-flex-container has-pattern-background has-mask-background nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-flex-wrap:wrap;\"><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-flex-start fusion-flex-content-wrap\" style=\"max-width:1224px;margin-left: calc(-2% \/ 2 );margin-right: calc(-2% \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-4 fusion_builder_column_1_1 1_1 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:100%;--awb-margin-top-large:0px;--awb-spacing-right-large:0.98%;--awb-margin-bottom-large:0px;--awb-spacing-left-large:0.98%;--awb-width-medium:100%;--awb-order-medium:0;--awb-spacing-right-medium:0.98%;--awb-spacing-left-medium:0.98%;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:0.98%;--awb-spacing-left-small:0.98%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-separator fusion-full-width-sep\" style=\"align-self: center;margin-left: auto;margin-right: auto;width:100%;\"><\/div><div class=\"fusion-separator fusion-full-width-sep\" style=\"align-self: center;margin-left: auto;margin-right: auto;width:100%;\"><\/div><\/div><\/div><\/div><\/div><div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-6 fusion-flex-container has-pattern-background has-mask-background nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--awb-border-sizes-top:20px;--awb-border-sizes-bottom:20px;--awb-border-sizes-left:20px;--awb-border-sizes-right:20px;--awb-border-color:#f2f2f2;--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-background-color:#f2f2f2;--awb-flex-wrap:wrap;\"><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-stretch fusion-flex-content-wrap\" style=\"max-width:1224px;margin-left: calc(-2% \/ 2 );margin-right: calc(-2% \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-5 fusion_builder_column_1_1 1_1 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:100%;--awb-margin-top-large:0px;--awb-spacing-right-large:0.98%;--awb-margin-bottom-large:0px;--awb-spacing-left-large:0.98%;--awb-width-medium:100%;--awb-order-medium:0;--awb-spacing-right-medium:0.98%;--awb-spacing-left-medium:0.98%;--awb-width-small:100%;--awb-order-small:2;--awb-spacing-right-small:0.98%;--awb-spacing-left-small:0.98%;\" data-scroll-devices=\"small-visibility,medium-visibility,large-visibility\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-image-element \" style=\"text-align:center;--awb-max-width:100%;--awb-caption-title-font-family:var(--h2_typography-font-family);--awb-caption-title-font-weight:var(--h2_typography-font-weight);--awb-caption-title-font-style:var(--h2_typography-font-style);--awb-caption-title-size:var(--h2_typography-font-size);--awb-caption-title-transform:var(--h2_typography-text-transform);--awb-caption-title-line-height:var(--h2_typography-line-height);--awb-caption-title-letter-spacing:var(--h2_typography-letter-spacing);\"><span class=\" fusion-imageframe imageframe-none imageframe-4 hover-type-none\"><img decoding=\"async\" width=\"1024\" height=\"597\" title=\"CTV_Quotes_600x350px_Aurelien\" src=\"https:\/\/goldbach.com\/app\/uploads\/2026\/03\/CTV_Quotes_600x350px_Aurelien.jpg\" data-orig-src=\"https:\/\/goldbach.com\/app\/uploads\/2026\/03\/CTV_Quotes_600x350px_Aurelien-1024x597.jpg\" alt class=\"lazyload img-responsive wp-image-53337\" srcset=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%27http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%27%20width%3D%271250%27%20height%3D%27729%27%20viewBox%3D%270%200%201250%20729%27%3E%3Crect%20width%3D%271250%27%20height%3D%27729%27%20fill-opacity%3D%220%22%2F%3E%3C%2Fsvg%3E\" data-srcset=\"https:\/\/goldbach.com\/app\/uploads\/2026\/03\/CTV_Quotes_600x350px_Aurelien-200x117.jpg 200w, https:\/\/goldbach.com\/app\/uploads\/2026\/03\/CTV_Quotes_600x350px_Aurelien-400x233.jpg 400w, https:\/\/goldbach.com\/app\/uploads\/2026\/03\/CTV_Quotes_600x350px_Aurelien-600x350.jpg 600w, https:\/\/goldbach.com\/app\/uploads\/2026\/03\/CTV_Quotes_600x350px_Aurelien-800x467.jpg 800w, https:\/\/goldbach.com\/app\/uploads\/2026\/03\/CTV_Quotes_600x350px_Aurelien-1200x700.jpg 1200w, https:\/\/goldbach.com\/app\/uploads\/2026\/03\/CTV_Quotes_600x350px_Aurelien.jpg 1250w\" data-sizes=\"auto\" data-orig-sizes=\"(max-width: 640px) 100vw, 1024px\"\/><\/span><\/div><div class=\"fusion-separator fusion-full-width-sep\" style=\"align-self: center;margin-left: auto;margin-right: auto;margin-top:20px;width:100%;\"><\/div><div class=\"fusion-text fusion-text-7\"><p><strong>Aur&eacute;lien de Saint Olive, Head of Sports Business &amp; International Advertising Partnerships, TF1 Pub<br>\n<\/strong>Aur&eacute;lien de Saint Olive has been working at TF1 Pub for seven years and began his career in marketing with a focus on <a class=\"glossaryLink cmtt_Audio cmtt_Online cmtt_TV\" aria-describedby=\"tt\" data-cmtooltip=\"&lt;div class=glossaryItemTitle&gt;Sponsorship&lt;\/div&gt;&lt;div class=glossaryItemBody&gt;Sponsorship refers to the integration of a brand in the context of a prominently placed advertising material (billboard). The placement takes place directly before and after the programme and before\/after the commercial breaks. The brand is identified as the sponsor of the context and benefits from image transfer and prominent visibility.  &lt;\/div&gt;\" href=\"https:\/\/goldbach.com\/en\/glossary\/sponsorship\/\" data-mobile-support=\"0\" data-gt-translate-attributes='[{\"attribute\":\"data-cmtooltip\", \"format\":\"html\"}]' tabindex=\"0\" role=\"link\">sponsorship<\/a>. He later moved to the international business development team, where he manages key cross-border advertising partnerships. Today, Aur&eacute;lien also heads sports monetisation and plays a key role in developing innovative strategies and unlocking new opportunities in the global sports industry.<\/p>\n<\/div><\/div><\/div><\/div><\/div><div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-7 fusion-flex-container has-pattern-background has-mask-background nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--awb-border-sizes-top:20px;--awb-border-sizes-bottom:20px;--awb-border-sizes-left:20px;--awb-border-sizes-right:20px;--awb-border-color:#f2f2f2;--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-background-color:#f2f2f2;--awb-flex-wrap:wrap;\"><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-stretch fusion-flex-content-wrap\" style=\"max-width:1224px;margin-left: calc(-2% \/ 2 );margin-right: calc(-2% \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-6 fusion_builder_column_1_1 1_1 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:100%;--awb-margin-top-large:0px;--awb-spacing-right-large:0.98%;--awb-margin-bottom-large:0px;--awb-spacing-left-large:0.98%;--awb-width-medium:100%;--awb-order-medium:0;--awb-spacing-right-medium:0.98%;--awb-spacing-left-medium:0.98%;--awb-width-small:100%;--awb-order-small:2;--awb-spacing-right-small:0.98%;--awb-spacing-left-small:0.98%;\" data-scroll-devices=\"small-visibility,medium-visibility,large-visibility\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-image-element \" style=\"text-align:center;--awb-max-width:100%;--awb-caption-title-font-family:var(--h2_typography-font-family);--awb-caption-title-font-weight:var(--h2_typography-font-weight);--awb-caption-title-font-style:var(--h2_typography-font-style);--awb-caption-title-size:var(--h2_typography-font-size);--awb-caption-title-transform:var(--h2_typography-text-transform);--awb-caption-title-line-height:var(--h2_typography-line-height);--awb-caption-title-letter-spacing:var(--h2_typography-letter-spacing);\"><span class=\" fusion-imageframe imageframe-none imageframe-5 hover-type-none\"><img decoding=\"async\" width=\"1024\" height=\"597\" title=\"CTV_Quotes_600x350px_Tim\" src=\"https:\/\/goldbach.com\/app\/uploads\/2026\/06\/CTV_Quotes_600x350px_Tim-2.jpg\" data-orig-src=\"https:\/\/goldbach.com\/app\/uploads\/2026\/06\/CTV_Quotes_600x350px_Tim-2-1024x597.jpg\" alt class=\"lazyload img-responsive wp-image-53338\" srcset=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%27http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%27%20width%3D%271250%27%20height%3D%27729%27%20viewBox%3D%270%200%201250%20729%27%3E%3Crect%20width%3D%271250%27%20height%3D%27729%27%20fill-opacity%3D%220%22%2F%3E%3C%2Fsvg%3E\" data-srcset=\"https:\/\/goldbach.com\/app\/uploads\/2026\/06\/CTV_Quotes_600x350px_Tim-2-200x117.jpg 200w, https:\/\/goldbach.com\/app\/uploads\/2026\/06\/CTV_Quotes_600x350px_Tim-2-400x233.jpg 400w, https:\/\/goldbach.com\/app\/uploads\/2026\/06\/CTV_Quotes_600x350px_Tim-2-600x350.jpg 600w, https:\/\/goldbach.com\/app\/uploads\/2026\/06\/CTV_Quotes_600x350px_Tim-2-800x467.jpg 800w, https:\/\/goldbach.com\/app\/uploads\/2026\/06\/CTV_Quotes_600x350px_Tim-2-1200x700.jpg 1200w, https:\/\/goldbach.com\/app\/uploads\/2026\/06\/CTV_Quotes_600x350px_Tim-2.jpg 1250w\" data-sizes=\"auto\" data-orig-sizes=\"(max-width: 640px) 100vw, 1024px\"\/><\/span><\/div><div class=\"fusion-separator fusion-full-width-sep\" style=\"align-self: center;margin-left: auto;margin-right: auto;margin-top:20px;width:100%;\"><\/div><div class=\"fusion-text fusion-text-8\"><p><strong>Tim Nieland, General Director Product, Data &amp; Transformation, <a class=\"glossaryLink cmtt_Audio cmtt_Online cmtt_OOH cmtt_TV\"  aria-describedby=\"tt\"  data-cmtooltip=\"&lt;div class=glossaryItemTitle&gt;Ad&lt;\/div&gt;&lt;div class=glossaryItemBody&gt;Abbreviation for &amp;quot;advertisement&amp;quot; and refers to an ad or an advertising material within the digital and traditional media and advertising context.&lt;\/div&gt;\"  href=\"https:\/\/goldbach.com\/en\/glossary\/ad\/\"  data-mobile-support=\"0\"  data-gt-translate-attributes='[{\"attribute\":\"data-cmtooltip\", \"format\":\"html\"}]' tabindex='0' role='link'>Ad<\/a> Alliance<br>\n<\/strong>Since March 2026, Tim Nieland has been General Director Product, Data &amp; Transformation at <a class=\"glossaryLink cmtt_Audio cmtt_Online cmtt_OOH cmtt_TV\"  aria-describedby=\"tt\"  data-cmtooltip=\"&lt;div class=glossaryItemTitle&gt;Ad&lt;\/div&gt;&lt;div class=glossaryItemBody&gt;Abbreviation for &amp;quot;advertisement&amp;quot; and refers to an ad or an advertising material within the digital and traditional media and advertising context.&lt;\/div&gt;\"  href=\"https:\/\/goldbach.com\/en\/glossary\/ad\/\"  data-mobile-support=\"0\"  data-gt-translate-attributes='[{\"attribute\":\"data-cmtooltip\", \"format\":\"html\"}]' tabindex='0' role='link'>Ad<\/a> Alliance. In this role, he is responsible for the strategic development of the product portfolio, the integration of data-driven capabilities and key transformation initiatives within the sales organisation. The aim is to further develop convergent media and Data solutions, accelerate processes from conception to implementation, and consistently align the portfolio with scalable, economically sustainable solutions. Previously, he served as General Director Product &amp; Price, where he was responsible for planning, managing and developing advertising products across all media types, as well as <a class=\"glossaryLink cmtt_Audio cmtt_Online cmtt_OOH cmtt_TV\"  aria-describedby=\"tt\"  data-cmtooltip=\"&lt;div class=glossaryItemTitle&gt;Ad&lt;\/div&gt;&lt;div class=glossaryItemBody&gt;Abbreviation for &amp;quot;advertisement&amp;quot; and refers to an ad or an advertising material within the digital and traditional media and advertising context.&lt;\/div&gt;\"  href=\"https:\/\/goldbach.com\/en\/glossary\/ad\/\"  data-mobile-support=\"0\"  data-gt-translate-attributes='[{\"attribute\":\"data-cmtooltip\", \"format\":\"html\"}]' tabindex='0' role='link'>Ad<\/a> Alliance&rsquo;s overarching and media-specific pricing strategy.<\/p>\n<\/div><div><a class=\"fusion-button button-flat fusion-button-default-size button-default fusion-button-default button-3 fusion-button-default-span fusion-button-default-type\" target=\"_blank\" rel=\"noopener noreferrer\" href=\"https:\/\/drive.google.com\/file\/d\/1NdnS-37ZzdOrs8RaIkbfex-dTNA42Vnp\/view?usp=sharing\"><span class=\"fusion-button-text awb-button__text awb-button__text--default\">Go to the presentation<\/span><\/a><\/div><\/div><\/div><\/div><\/div><div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-8 fusion-flex-container has-pattern-background has-mask-background nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-flex-wrap:wrap;\"><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-flex-start fusion-flex-content-wrap\" style=\"max-width:1224px;margin-left: calc(-2% \/ 2 );margin-right: calc(-2% \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-7 fusion_builder_column_1_1 1_1 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:100%;--awb-margin-top-large:0px;--awb-spacing-right-large:0.98%;--awb-margin-bottom-large:0px;--awb-spacing-left-large:0.98%;--awb-width-medium:100%;--awb-order-medium:0;--awb-spacing-right-medium:0.98%;--awb-spacing-left-medium:0.98%;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:0.98%;--awb-spacing-left-small:0.98%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-separator fusion-full-width-sep\" style=\"align-self: center;margin-left: auto;margin-right: auto;width:100%;\"><\/div><div class=\"fusion-separator fusion-full-width-sep\" style=\"align-self: center;margin-left: auto;margin-right: auto;width:100%;\"><\/div><\/div><\/div><\/div><\/div><div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-9 fusion-flex-container has-pattern-background has-mask-background nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--awb-border-sizes-top:20px;--awb-border-sizes-bottom:20px;--awb-border-sizes-left:20px;--awb-border-sizes-right:20px;--awb-border-color:#f2f2f2;--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-background-color:#f2f2f2;--awb-flex-wrap:wrap;\"><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-stretch fusion-flex-content-wrap\" style=\"max-width:1224px;margin-left: calc(-2% \/ 2 );margin-right: calc(-2% \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-8 fusion_builder_column_1_1 1_1 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:100%;--awb-margin-top-large:0px;--awb-spacing-right-large:0.98%;--awb-margin-bottom-large:0px;--awb-spacing-left-large:0.98%;--awb-width-medium:100%;--awb-order-medium:0;--awb-spacing-right-medium:0.98%;--awb-spacing-left-medium:0.98%;--awb-width-small:100%;--awb-order-small:2;--awb-spacing-right-small:0.98%;--awb-spacing-left-small:0.98%;\" data-scroll-devices=\"small-visibility,medium-visibility,large-visibility\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-image-element \" style=\"--awb-caption-title-font-family:var(--h2_typography-font-family);--awb-caption-title-font-weight:var(--h2_typography-font-weight);--awb-caption-title-font-style:var(--h2_typography-font-style);--awb-caption-title-size:var(--h2_typography-font-size);--awb-caption-title-transform:var(--h2_typography-text-transform);--awb-caption-title-line-height:var(--h2_typography-line-height);--awb-caption-title-letter-spacing:var(--h2_typography-letter-spacing);\"><span class=\" fusion-imageframe imageframe-none imageframe-6 hover-type-none\"><img decoding=\"async\" width=\"1024\" height=\"597\" title=\"CTV_Quotes_600x350px_Beni\" src=\"https:\/\/goldbach.com\/app\/uploads\/2026\/03\/CTV_Quotes_600x350px_Beni.jpg\" data-orig-src=\"https:\/\/goldbach.com\/app\/uploads\/2026\/03\/CTV_Quotes_600x350px_Beni-1024x597.jpg\" alt class=\"lazyload img-responsive wp-image-53339\" srcset=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%27http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%27%20width%3D%271250%27%20height%3D%27729%27%20viewBox%3D%270%200%201250%20729%27%3E%3Crect%20width%3D%271250%27%20height%3D%27729%27%20fill-opacity%3D%220%22%2F%3E%3C%2Fsvg%3E\" data-srcset=\"https:\/\/goldbach.com\/app\/uploads\/2026\/03\/CTV_Quotes_600x350px_Beni-200x117.jpg 200w, https:\/\/goldbach.com\/app\/uploads\/2026\/03\/CTV_Quotes_600x350px_Beni-400x233.jpg 400w, https:\/\/goldbach.com\/app\/uploads\/2026\/03\/CTV_Quotes_600x350px_Beni-600x350.jpg 600w, https:\/\/goldbach.com\/app\/uploads\/2026\/03\/CTV_Quotes_600x350px_Beni-800x467.jpg 800w, https:\/\/goldbach.com\/app\/uploads\/2026\/03\/CTV_Quotes_600x350px_Beni-1200x700.jpg 1200w, https:\/\/goldbach.com\/app\/uploads\/2026\/03\/CTV_Quotes_600x350px_Beni.jpg 1250w\" data-sizes=\"auto\" data-orig-sizes=\"(max-width: 640px) 100vw, 1024px\"\/><\/span><\/div><div class=\"fusion-separator fusion-full-width-sep\" style=\"align-self: center;margin-left: auto;margin-right: auto;margin-top:20px;width:100%;\"><\/div><div class=\"fusion-text fusion-text-9\"><p><strong>Benjamin Oberlin, Head of Advertising and Performance at AXA Versicherungen AG<br>\n<\/strong>Benjamin Oberlin is Head of Advertising &amp; Performance at AXA Switzerland and is responsible for the overarching media strategy across all channels. With over 15 years of experience in agencies and on the corporate side, he drives data-driven campaign management and innovative moving-image and CTV approaches.<\/p>\n<\/div><\/div><\/div><\/div><\/div><div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-10 fusion-flex-container has-pattern-background has-mask-background nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-flex-wrap:wrap;\"><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-flex-start fusion-flex-content-wrap\" style=\"max-width:1224px;margin-left: calc(-2% \/ 2 );margin-right: calc(-2% \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-9 fusion_builder_column_1_1 1_1 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:100%;--awb-margin-top-large:0px;--awb-spacing-right-large:0.98%;--awb-margin-bottom-large:0px;--awb-spacing-left-large:0.98%;--awb-width-medium:100%;--awb-order-medium:0;--awb-spacing-right-medium:0.98%;--awb-spacing-left-medium:0.98%;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:0.98%;--awb-spacing-left-small:0.98%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-separator fusion-full-width-sep\" style=\"align-self: center;margin-left: auto;margin-right: auto;width:100%;\"><\/div><div class=\"fusion-separator fusion-full-width-sep\" style=\"align-self: center;margin-left: auto;margin-right: auto;width:100%;\"><\/div><\/div><\/div><\/div><\/div><div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-11 fusion-flex-container has-pattern-background has-mask-background nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--awb-border-sizes-top:20px;--awb-border-sizes-bottom:20px;--awb-border-sizes-left:20px;--awb-border-sizes-right:20px;--awb-border-color:#f2f2f2;--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-background-color:#f2f2f2;--awb-flex-wrap:wrap;\"><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-stretch fusion-flex-content-wrap\" style=\"max-width:1224px;margin-left: calc(-2% \/ 2 );margin-right: calc(-2% \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-10 fusion_builder_column_1_1 1_1 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:100%;--awb-margin-top-large:0px;--awb-spacing-right-large:0.98%;--awb-margin-bottom-large:0px;--awb-spacing-left-large:0.98%;--awb-width-medium:100%;--awb-order-medium:0;--awb-spacing-right-medium:0.98%;--awb-spacing-left-medium:0.98%;--awb-width-small:100%;--awb-order-small:2;--awb-spacing-right-small:0.98%;--awb-spacing-left-small:0.98%;\" data-scroll-devices=\"small-visibility,medium-visibility,large-visibility\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-image-element \" style=\"--awb-caption-title-font-family:var(--h2_typography-font-family);--awb-caption-title-font-weight:var(--h2_typography-font-weight);--awb-caption-title-font-style:var(--h2_typography-font-style);--awb-caption-title-size:var(--h2_typography-font-size);--awb-caption-title-transform:var(--h2_typography-text-transform);--awb-caption-title-line-height:var(--h2_typography-line-height);--awb-caption-title-letter-spacing:var(--h2_typography-letter-spacing);\"><span class=\" fusion-imageframe imageframe-none imageframe-7 hover-type-none\"><img decoding=\"async\" width=\"1024\" height=\"597\" title=\"CTV_Quotes_600x350px4\" src=\"https:\/\/goldbach.com\/app\/uploads\/2026\/03\/CTV_Quotes_600x350px4.jpg\" data-orig-src=\"https:\/\/goldbach.com\/app\/uploads\/2026\/03\/CTV_Quotes_600x350px4-1024x597.jpg\" alt class=\"lazyload img-responsive wp-image-53340\" srcset=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%27http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%27%20width%3D%271250%27%20height%3D%27729%27%20viewBox%3D%270%200%201250%20729%27%3E%3Crect%20width%3D%271250%27%20height%3D%27729%27%20fill-opacity%3D%220%22%2F%3E%3C%2Fsvg%3E\" data-srcset=\"https:\/\/goldbach.com\/app\/uploads\/2026\/03\/CTV_Quotes_600x350px4-200x117.jpg 200w, https:\/\/goldbach.com\/app\/uploads\/2026\/03\/CTV_Quotes_600x350px4-400x233.jpg 400w, https:\/\/goldbach.com\/app\/uploads\/2026\/03\/CTV_Quotes_600x350px4-600x350.jpg 600w, https:\/\/goldbach.com\/app\/uploads\/2026\/03\/CTV_Quotes_600x350px4-800x467.jpg 800w, https:\/\/goldbach.com\/app\/uploads\/2026\/03\/CTV_Quotes_600x350px4-1200x700.jpg 1200w, https:\/\/goldbach.com\/app\/uploads\/2026\/03\/CTV_Quotes_600x350px4.jpg 1250w\" data-sizes=\"auto\" data-orig-sizes=\"(max-width: 640px) 100vw, 1024px\"\/><\/span><\/div><div class=\"fusion-separator fusion-full-width-sep\" style=\"align-self: center;margin-left: auto;margin-right: auto;margin-top:20px;width:100%;\"><\/div><div class=\"fusion-text fusion-text-10\"><p><strong>Verena Tobis, Key Account Manager &amp; Sales Lead <a class=\"glossaryLink cmtt_TV\" aria-describedby=\"tt\" data-cmtooltip=\"&lt;div class=glossaryItemTitle&gt;Replay Ads&lt;\/div&gt;&lt;div class=glossaryItemBody&gt;Replay Ads is the umbrella term for the three advertising formats Start Ad, Fast Forward Ad, and Pause Ad.&lt;\/div&gt;\" href=\"https:\/\/goldbach.com\/en\/glossary\/replay-ads\/\" data-mobile-support=\"0\" data-gt-translate-attributes='[{\"attribute\":\"data-cmtooltip\", \"format\":\"html\"}]' tabindex=\"0\" role=\"link\">Replay Ads<\/a> at Goldbach Media AG<br>\n<\/strong>Verena Tobis has been working at Goldbach Media for over six years. She is responsible for supporting various TV customers and agencies and leads the sales of <a class=\"glossaryLink cmtt_TV\" aria-describedby=\"tt\" data-cmtooltip=\"&lt;div class=glossaryItemTitle&gt;Replay Ads&lt;\/div&gt;&lt;div class=glossaryItemBody&gt;Replay Ads is the umbrella term for the three advertising formats Start Ad, Fast Forward Ad, and Pause Ad.&lt;\/div&gt;\" href=\"https:\/\/goldbach.com\/en\/glossary\/replay-ads\/\" data-mobile-support=\"0\" data-gt-translate-attributes='[{\"attribute\":\"data-cmtooltip\", \"format\":\"html\"}]' tabindex=\"0\" role=\"link\">Replay Ads<\/a>. She has already supported various cases relating to her customers&rsquo; advertising effectiveness studies. She completed her Bachelor of Arts in Mass Communications in 2015 at East Tennessee State University in Johnson City, USA. This was followed in 2018 by a Master&rsquo;s degree in Media Studies at Eberhard Karls University in T&uuml;bingen.<\/p>\n<\/div><div><a class=\"fusion-button button-flat fusion-button-default-size button-default fusion-button-default button-4 fusion-button-default-span fusion-button-default-type\" target=\"_blank\" rel=\"noopener noreferrer\"><span class=\"fusion-button-text awb-button__text awb-button__text--default\">Go to the presentation<\/span><\/a><\/div><\/div><\/div><\/div><\/div><div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-12 fusion-flex-container has-pattern-background has-mask-background nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-flex-wrap:wrap;\"><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-flex-start fusion-flex-content-wrap\" style=\"max-width:1224px;margin-left: calc(-2% \/ 2 );margin-right: calc(-2% \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-11 fusion_builder_column_3_4 3_4 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:75%;--awb-margin-top-large:0px;--awb-spacing-right-large:1.3066666666667%;--awb-margin-bottom-large:0px;--awb-spacing-left-large:1.3066666666667%;--awb-width-medium:75%;--awb-order-medium:0;--awb-spacing-right-medium:1.3066666666667%;--awb-spacing-left-medium:1.3066666666667%;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:0.98%;--awb-spacing-left-small:0.98%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-separator fusion-full-width-sep\" style=\"align-self: center;margin-left: auto;margin-right: auto;margin-top:20px;width:100%;\"><\/div><div class=\"fusion-title title fusion-title-4 fusion-sep-none fusion-title-text fusion-title-size-five\" style=\"--awb-margin-top-small:10px;--awb-margin-right-small:0px;--awb-margin-bottom-small:10px;--awb-margin-left-small:0px;\"><h5 class=\"fusion-title-heading title-heading-left\" style='font-family:\"LTTetria Black\";font-style:normal;font-weight:400;margin:0;text-transform:uppercase;'><strong>READY FOR YOUR FIRST ctv FORMAT?<\/strong><\/h5><\/div><div class=\"fusion-title title fusion-title-5 fusion-sep-none fusion-title-text fusion-title-size-two\" style=\"--awb-margin-top-small:10px;--awb-margin-right-small:0px;--awb-margin-bottom-small:10px;--awb-margin-left-small:0px;\"><h2 class=\"fusion-title-heading title-heading-left\" style=\"margin:0;\">Contact our experts for a non-binding consultation<\/h2><\/div><div><a class=\"fusion-button button-flat fusion-button-default-size button-custom fusion-button-default button-5 fusion-button-default-span fusion-button-default-type beratung-content\" style=\"--button_accent_color:var(--awb-color1);--button_accent_hover_color:var(--awb-color1);--button_border_hover_color:var(--awb-color1);--button_gradient_top_color:var(--awb-color2);--button_gradient_bottom_color:var(--awb-color2);--button_gradient_top_color_hover:var(--awb-custom_color_5);--button_gradient_bottom_color_hover:var(--awb-custom_color_5);--button_text_transform:capitalize;\" target=\"_self\" data-hover=\"bg_slide_right\" href=\"https:\/\/goldbach.com\/en\/online\/contact-online-team\/\"><span class=\"fusion-button-text awb-button__text awb-button__text--default\">Contact us now<\/span><\/a><\/div><\/div><\/div><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-12 fusion_builder_column_1_4 1_4 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:25%;--awb-margin-top-large:0px;--awb-spacing-right-large:3.92%;--awb-margin-bottom-large:0px;--awb-spacing-left-large:3.92%;--awb-width-medium:25%;--awb-order-medium:0;--awb-spacing-right-medium:3.92%;--awb-spacing-left-medium:3.92%;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:0.98%;--awb-spacing-left-small:0.98%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-separator fusion-full-width-sep\" style=\"align-self: center;margin-left: auto;margin-right: auto;margin-top:20px;width:100%;\"><\/div><div class=\"fusion-image-carousel fusion-image-carousel-auto fusion-image-carousel-1 kontakt-slider\"><div class=\"awb-carousel awb-swiper awb-swiper-carousel awb-carousel--carousel awb-swiper-dots-position-bottom\" data-layout=\"carousel\" data-autoplay=\"yes\" data-autoplayspeed=\"4000\" data-autoplaypause=\"no\" data-loop=\"yes\" data-columns=\"1.0\" data-columnsmedium=\"1\" data-columnssmall=\"1\" data-itemmargin=\"0\" data-itemwidth=\"180\" data-touchscroll=\"no\" data-freemode=\"no\" data-imagesize=\"auto\" data-scrollitems=\"0\" data-centeredslides=\"no\" data-rotationangle=\"50\" data-depth=\"100\" data-speed=\"500\" data-shadow=\"no\" data-pagination=\"bullets\" style=\"--awb-columns:1.0;--awb-column-spacing:0px;--awb-dots-margin-top:20px;--awb-dots-align:center;\"><div class=\"swiper-wrapper awb-image-carousel-wrapper fusion-flex-align-items-center\"><div class=\"swiper-slide\"><div class=\"fusion-carousel-item-wrapper\"><div class=\"fusion-image-wrapper hover-type-none\"><img decoding=\"async\" width=\"1000\" height=\"1000\" src=\"https:\/\/goldbach.com\/app\/uploads\/2025\/12\/Bonn-Egli-kontakt.jpg\" class=\"attachment-full size-full lazyload\" alt=\"\" srcset=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%27http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%27%20width%3D%271000%27%20height%3D%271000%27%20viewBox%3D%270%200%201000%201000%27%3E%3Crect%20width%3D%271000%27%20height%3D%271000%27%20fill-opacity%3D%220%22%2F%3E%3C%2Fsvg%3E\" data-orig-src=\"https:\/\/goldbach.com\/app\/uploads\/2025\/12\/Bonn-Egli-kontakt.jpg\" data-srcset=\"https:\/\/goldbach.com\/app\/uploads\/2025\/12\/Bonn-Egli-kontakt-66x66.jpg 66w, https:\/\/goldbach.com\/app\/uploads\/2025\/12\/Bonn-Egli-kontakt-150x150.jpg 150w, https:\/\/goldbach.com\/app\/uploads\/2025\/12\/Bonn-Egli-kontakt-200x200.jpg 200w, https:\/\/goldbach.com\/app\/uploads\/2025\/12\/Bonn-Egli-kontakt-300x300.jpg 300w, https:\/\/goldbach.com\/app\/uploads\/2025\/12\/Bonn-Egli-kontakt-400x400.jpg 400w, https:\/\/goldbach.com\/app\/uploads\/2025\/12\/Bonn-Egli-kontakt-600x600.jpg 600w, https:\/\/goldbach.com\/app\/uploads\/2025\/12\/Bonn-Egli-kontakt-768x768.jpg 768w, https:\/\/goldbach.com\/app\/uploads\/2025\/12\/Bonn-Egli-kontakt-800x800.jpg 800w, https:\/\/goldbach.com\/app\/uploads\/2025\/12\/Bonn-Egli-kontakt.jpg 1000w\" data-sizes=\"auto\"\/><\/div><\/div><\/div><div class=\"swiper-slide\"><div class=\"fusion-carousel-item-wrapper\"><div class=\"fusion-image-wrapper hover-type-none\"><img decoding=\"async\" width=\"588\" height=\"588\" src=\"https:\/\/goldbach.com\/app\/uploads\/2026\/03\/sanja-ruggiero-kontakt.jpg\" class=\"attachment-full size-full lazyload\" alt=\"\" srcset=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%27http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%27%20width%3D%27588%27%20height%3D%27588%27%20viewBox%3D%270%200%20588%20588%27%3E%3Crect%20width%3D%27588%27%20height%3D%27588%27%20fill-opacity%3D%220%22%2F%3E%3C%2Fsvg%3E\" data-orig-src=\"https:\/\/goldbach.com\/app\/uploads\/2026\/03\/sanja-ruggiero-kontakt.jpg\" data-srcset=\"https:\/\/goldbach.com\/app\/uploads\/2026\/03\/sanja-ruggiero-kontakt-66x66.jpg 66w, https:\/\/goldbach.com\/app\/uploads\/2026\/03\/sanja-ruggiero-kontakt-150x150.jpg 150w, https:\/\/goldbach.com\/app\/uploads\/2026\/03\/sanja-ruggiero-kontakt-200x200.jpg 200w, https:\/\/goldbach.com\/app\/uploads\/2026\/03\/sanja-ruggiero-kontakt-300x300.jpg 300w, https:\/\/goldbach.com\/app\/uploads\/2026\/03\/sanja-ruggiero-kontakt-400x400.jpg 400w, https:\/\/goldbach.com\/app\/uploads\/2026\/03\/sanja-ruggiero-kontakt.jpg 588w\" data-sizes=\"auto\"\/><\/div><\/div><\/div><div class=\"swiper-slide\"><div class=\"fusion-carousel-item-wrapper\"><div class=\"fusion-image-wrapper hover-type-none\"><img decoding=\"async\" width=\"1000\" height=\"1000\" src=\"https:\/\/goldbach.com\/app\/uploads\/2025\/12\/Lauren-Antelmann-kontakt.jpg\" class=\"attachment-full size-full lazyload\" alt=\"\" srcset=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%27http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%27%20width%3D%271000%27%20height%3D%271000%27%20viewBox%3D%270%200%201000%201000%27%3E%3Crect%20width%3D%271000%27%20height%3D%271000%27%20fill-opacity%3D%220%22%2F%3E%3C%2Fsvg%3E\" data-orig-src=\"https:\/\/goldbach.com\/app\/uploads\/2025\/12\/Lauren-Antelmann-kontakt.jpg\" data-srcset=\"https:\/\/goldbach.com\/app\/uploads\/2025\/12\/Lauren-Antelmann-kontakt-66x66.jpg 66w, https:\/\/goldbach.com\/app\/uploads\/2025\/12\/Lauren-Antelmann-kontakt-150x150.jpg 150w, https:\/\/goldbach.com\/app\/uploads\/2025\/12\/Lauren-Antelmann-kontakt-200x200.jpg 200w, https:\/\/goldbach.com\/app\/uploads\/2025\/12\/Lauren-Antelmann-kontakt-300x300.jpg 300w, https:\/\/goldbach.com\/app\/uploads\/2025\/12\/Lauren-Antelmann-kontakt-400x400.jpg 400w, https:\/\/goldbach.com\/app\/uploads\/2025\/12\/Lauren-Antelmann-kontakt-600x600.jpg 600w, https:\/\/goldbach.com\/app\/uploads\/2025\/12\/Lauren-Antelmann-kontakt-768x768.jpg 768w, https:\/\/goldbach.com\/app\/uploads\/2025\/12\/Lauren-Antelmann-kontakt-800x800.jpg 800w, https:\/\/goldbach.com\/app\/uploads\/2025\/12\/Lauren-Antelmann-kontakt.jpg 1000w\" data-sizes=\"auto\"\/><\/div><\/div><\/div><div class=\"swiper-slide\"><div class=\"fusion-carousel-item-wrapper\"><div class=\"fusion-image-wrapper hover-type-none\"><img decoding=\"async\" width=\"2560\" height=\"1707\" src=\"https:\/\/goldbach.com\/app\/uploads\/2026\/02\/Chiara-Pucci-scaled.jpg\" class=\"attachment-full size-full lazyload\" alt=\"\" srcset=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%27http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%27%20width%3D%272560%27%20height%3D%271707%27%20viewBox%3D%270%200%202560%201707%27%3E%3Crect%20width%3D%272560%27%20height%3D%271707%27%20fill-opacity%3D%220%22%2F%3E%3C%2Fsvg%3E\" data-orig-src=\"https:\/\/goldbach.com\/app\/uploads\/2026\/02\/Chiara-Pucci-scaled.jpg\" data-srcset=\"https:\/\/goldbach.com\/app\/uploads\/2026\/02\/Chiara-Pucci-200x133.jpg 200w, https:\/\/goldbach.com\/app\/uploads\/2026\/02\/Chiara-Pucci-300x200.jpg 300w, https:\/\/goldbach.com\/app\/uploads\/2026\/02\/Chiara-Pucci-400x267.jpg 400w, https:\/\/goldbach.com\/app\/uploads\/2026\/02\/Chiara-Pucci-600x400.jpg 600w, https:\/\/goldbach.com\/app\/uploads\/2026\/02\/Chiara-Pucci-768x512.jpg 768w, https:\/\/goldbach.com\/app\/uploads\/2026\/02\/Chiara-Pucci-800x533.jpg 800w, https:\/\/goldbach.com\/app\/uploads\/2026\/02\/Chiara-Pucci-1024x683.jpg 1024w, https:\/\/goldbach.com\/app\/uploads\/2026\/02\/Chiara-Pucci-1200x800.jpg 1200w, https:\/\/goldbach.com\/app\/uploads\/2026\/02\/Chiara-Pucci-1536x1024.jpg 1536w, https:\/\/goldbach.com\/app\/uploads\/2026\/02\/Chiara-Pucci-scaled.jpg 2560w\" data-sizes=\"auto\"\/><\/div><\/div><\/div><div class=\"swiper-slide\"><div class=\"fusion-carousel-item-wrapper\"><div class=\"fusion-image-wrapper hover-type-none\"><img decoding=\"async\" width=\"400\" height=\"300\" src=\"https:\/\/goldbach.com\/app\/uploads\/2026\/03\/svenja-dietrich.jpg\" class=\"attachment-full size-full lazyload\" alt=\"\" srcset=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%27http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%27%20width%3D%27400%27%20height%3D%27300%27%20viewBox%3D%270%200%20400%20300%27%3E%3Crect%20width%3D%27400%27%20height%3D%27300%27%20fill-opacity%3D%220%22%2F%3E%3C%2Fsvg%3E\" data-orig-src=\"https:\/\/goldbach.com\/app\/uploads\/2026\/03\/svenja-dietrich.jpg\" data-srcset=\"https:\/\/goldbach.com\/app\/uploads\/2026\/03\/svenja-dietrich-200x150.jpg 200w, https:\/\/goldbach.com\/app\/uploads\/2026\/03\/svenja-dietrich-300x225.jpg 300w, https:\/\/goldbach.com\/app\/uploads\/2026\/03\/svenja-dietrich.jpg 400w\" data-sizes=\"auto\"\/><\/div><\/div><\/div><div class=\"swiper-slide\"><div class=\"fusion-carousel-item-wrapper\"><div class=\"fusion-image-wrapper hover-type-none\"><img decoding=\"async\" width=\"1000\" height=\"1000\" src=\"https:\/\/goldbach.com\/app\/uploads\/2025\/12\/Jule-Heckler-kontakt.jpg\" class=\"attachment-full size-full lazyload\" alt=\"\" srcset=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%27http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%27%20width%3D%271000%27%20height%3D%271000%27%20viewBox%3D%270%200%201000%201000%27%3E%3Crect%20width%3D%271000%27%20height%3D%271000%27%20fill-opacity%3D%220%22%2F%3E%3C%2Fsvg%3E\" data-orig-src=\"https:\/\/goldbach.com\/app\/uploads\/2025\/12\/Jule-Heckler-kontakt.jpg\" data-srcset=\"https:\/\/goldbach.com\/app\/uploads\/2025\/12\/Jule-Heckler-kontakt-66x66.jpg 66w, https:\/\/goldbach.com\/app\/uploads\/2025\/12\/Jule-Heckler-kontakt-150x150.jpg 150w, https:\/\/goldbach.com\/app\/uploads\/2025\/12\/Jule-Heckler-kontakt-200x200.jpg 200w, https:\/\/goldbach.com\/app\/uploads\/2025\/12\/Jule-Heckler-kontakt-300x300.jpg 300w, https:\/\/goldbach.com\/app\/uploads\/2025\/12\/Jule-Heckler-kontakt-400x400.jpg 400w, https:\/\/goldbach.com\/app\/uploads\/2025\/12\/Jule-Heckler-kontakt-600x600.jpg 600w, https:\/\/goldbach.com\/app\/uploads\/2025\/12\/Jule-Heckler-kontakt-768x768.jpg 768w, https:\/\/goldbach.com\/app\/uploads\/2025\/12\/Jule-Heckler-kontakt-800x800.jpg 800w, https:\/\/goldbach.com\/app\/uploads\/2025\/12\/Jule-Heckler-kontakt.jpg 1000w\" data-sizes=\"auto\"\/><\/div><\/div><\/div><\/div><\/div><\/div>\n<div class=\"fusion-separator fusion-full-width-sep\" style=\"align-self: center;margin-left: auto;margin-right: auto;margin-top:20px;width:100%;\"><\/div><\/div><\/div><\/div><\/div>\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":42,"featured_media":53341,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[934],"tags":[937,938,198,202,249],"kanal":[317,313],"werbeform":[324,323,376],"class_list":["post-53343","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-event","tag-connected-tv","tag-ctv","tag-event","tag-goldbachaudience","tag-study","kanal-online","kanal-tv","werbeform-advanced-tv","werbeform-replay-ads","werbeform-video"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.7 (Yoast SEO v27.7) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>That was the CTV Event 2026 - Goldbach<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/goldbach.com\/en\/event\/that-was-the-ctv-event-2026\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"That was the CTV Event 2026\" \/>\n<meta property=\"og:url\" content=\"https:\/\/goldbach.com\/en\/event\/that-was-the-ctv-event-2026\/\" \/>\n<meta property=\"og:site_name\" content=\"Goldbach\" \/>\n<meta property=\"article:published_time\" content=\"2026-03-27T13:55:27+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-06-22T12:38:44+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/goldbach.com\/app\/uploads\/2026\/03\/CTV_Titelbild_1920x1080px-scaled.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"2560\" \/>\n\t<meta property=\"og:image:height\" content=\"1440\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Faraone Alessandra\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Faraone Alessandra\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"53 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/goldbach.com\\\/en\\\/event\\\/that-was-the-ctv-event-2026\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/goldbach.com\\\/en\\\/event\\\/that-was-the-ctv-event-2026\\\/\"},\"author\":{\"name\":\"Faraone Alessandra\",\"@id\":\"https:\\\/\\\/goldbach.com\\\/en\\\/#\\\/schema\\\/person\\\/3aef4bd40de5f06682aa9bbe4678985f\"},\"headline\":\"That was the CTV Event 2026\",\"datePublished\":\"2026-03-27T13:55:27+00:00\",\"dateModified\":\"2026-06-22T12:38:44+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/goldbach.com\\\/en\\\/event\\\/that-was-the-ctv-event-2026\\\/\"},\"wordCount\":10613,\"publisher\":{\"@id\":\"https:\\\/\\\/goldbach.com\\\/en\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/goldbach.com\\\/en\\\/event\\\/that-was-the-ctv-event-2026\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/goldbach.com\\\/app\\\/uploads\\\/2026\\\/03\\\/CTV_Titelbild_1920x1080px-scaled.jpg\",\"keywords\":[\"Connected TV\",\"CTV\",\"Event\",\"GoldbachAudience\",\"Study\"],\"articleSection\":[\"Event\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/goldbach.com\\\/en\\\/event\\\/that-was-the-ctv-event-2026\\\/\",\"url\":\"https:\\\/\\\/goldbach.com\\\/en\\\/event\\\/that-was-the-ctv-event-2026\\\/\",\"name\":\"That was the CTV Event 2026 - Goldbach\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/goldbach.com\\\/en\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/goldbach.com\\\/en\\\/event\\\/that-was-the-ctv-event-2026\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/goldbach.com\\\/en\\\/event\\\/that-was-the-ctv-event-2026\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/goldbach.com\\\/app\\\/uploads\\\/2026\\\/03\\\/CTV_Titelbild_1920x1080px-scaled.jpg\",\"datePublished\":\"2026-03-27T13:55:27+00:00\",\"dateModified\":\"2026-06-22T12:38:44+00:00\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/goldbach.com\\\/en\\\/event\\\/that-was-the-ctv-event-2026\\\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/goldbach.com\\\/en\\\/event\\\/that-was-the-ctv-event-2026\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/goldbach.com\\\/en\\\/event\\\/that-was-the-ctv-event-2026\\\/#primaryimage\",\"url\":\"https:\\\/\\\/goldbach.com\\\/app\\\/uploads\\\/2026\\\/03\\\/CTV_Titelbild_1920x1080px-scaled.jpg\",\"contentUrl\":\"https:\\\/\\\/goldbach.com\\\/app\\\/uploads\\\/2026\\\/03\\\/CTV_Titelbild_1920x1080px-scaled.jpg\",\"width\":2560,\"height\":1440},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/goldbach.com\\\/en\\\/event\\\/that-was-the-ctv-event-2026\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/goldbach.com\\\/en\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"That was the CTV Event 2026\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/goldbach.com\\\/en\\\/#website\",\"url\":\"https:\\\/\\\/goldbach.com\\\/en\\\/\",\"name\":\"Goldbach\",\"description\":\"\",\"publisher\":{\"@id\":\"https:\\\/\\\/goldbach.com\\\/en\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/goldbach.com\\\/en\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/goldbach.com\\\/en\\\/#organization\",\"name\":\"Goldbach\",\"url\":\"https:\\\/\\\/goldbach.com\\\/en\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/goldbach.com\\\/en\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/goldbach.com\\\/app\\\/uploads\\\/2025\\\/10\\\/goldbach-media-relations-goldbach-logo.webp\",\"contentUrl\":\"https:\\\/\\\/goldbach.com\\\/app\\\/uploads\\\/2025\\\/10\\\/goldbach-media-relations-goldbach-logo.webp\",\"width\":640,\"height\":360,\"caption\":\"Goldbach\"},\"image\":{\"@id\":\"https:\\\/\\\/goldbach.com\\\/en\\\/#\\\/schema\\\/logo\\\/image\\\/\"},\"sameAs\":[\"https:\\\/\\\/www.linkedin.com\\\/company\\\/goldbach-group-ag\\\/\",\"https:\\\/\\\/www.instagram.com\\\/goldbach_ch\\\/\",\"https:\\\/\\\/www.youtube.com\\\/user\\\/GoldbachGroup\"]},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/goldbach.com\\\/en\\\/#\\\/schema\\\/person\\\/3aef4bd40de5f06682aa9bbe4678985f\",\"name\":\"Faraone Alessandra\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/45cf07164620891e835fd9e21a6574d39094d8442e41567e31f28fa10c1c17ed?s=96&d=mm&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/45cf07164620891e835fd9e21a6574d39094d8442e41567e31f28fa10c1c17ed?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/45cf07164620891e835fd9e21a6574d39094d8442e41567e31f28fa10c1c17ed?s=96&d=mm&r=g\",\"caption\":\"Faraone Alessandra\"},\"url\":\"https:\\\/\\\/goldbach.com\\\/en\\\/author\\\/alessandra-faraonegoldbach-com\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"That was the CTV Event 2026 - Goldbach","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/goldbach.com\/en\/event\/that-was-the-ctv-event-2026\/","og_locale":"en_US","og_type":"article","og_title":"That was the CTV Event 2026","og_url":"https:\/\/goldbach.com\/en\/event\/that-was-the-ctv-event-2026\/","og_site_name":"Goldbach","article_published_time":"2026-03-27T13:55:27+00:00","article_modified_time":"2026-06-22T12:38:44+00:00","og_image":[{"width":2560,"height":1440,"url":"https:\/\/goldbach.com\/app\/uploads\/2026\/03\/CTV_Titelbild_1920x1080px-scaled.jpg","type":"image\/jpeg"}],"author":"Faraone Alessandra","twitter_card":"summary_large_image","twitter_misc":{"Written by":"Faraone Alessandra","Est. reading time":"53 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/goldbach.com\/en\/event\/that-was-the-ctv-event-2026\/#article","isPartOf":{"@id":"https:\/\/goldbach.com\/en\/event\/that-was-the-ctv-event-2026\/"},"author":{"name":"Faraone Alessandra","@id":"https:\/\/goldbach.com\/en\/#\/schema\/person\/3aef4bd40de5f06682aa9bbe4678985f"},"headline":"That was the CTV Event 2026","datePublished":"2026-03-27T13:55:27+00:00","dateModified":"2026-06-22T12:38:44+00:00","mainEntityOfPage":{"@id":"https:\/\/goldbach.com\/en\/event\/that-was-the-ctv-event-2026\/"},"wordCount":10613,"publisher":{"@id":"https:\/\/goldbach.com\/en\/#organization"},"image":{"@id":"https:\/\/goldbach.com\/en\/event\/that-was-the-ctv-event-2026\/#primaryimage"},"thumbnailUrl":"https:\/\/goldbach.com\/app\/uploads\/2026\/03\/CTV_Titelbild_1920x1080px-scaled.jpg","keywords":["Connected TV","CTV","Event","GoldbachAudience","Study"],"articleSection":["Event"],"inLanguage":"en-US"},{"@type":"WebPage","@id":"https:\/\/goldbach.com\/en\/event\/that-was-the-ctv-event-2026\/","url":"https:\/\/goldbach.com\/en\/event\/that-was-the-ctv-event-2026\/","name":"That was the CTV Event 2026 - Goldbach","isPartOf":{"@id":"https:\/\/goldbach.com\/en\/#website"},"primaryImageOfPage":{"@id":"https:\/\/goldbach.com\/en\/event\/that-was-the-ctv-event-2026\/#primaryimage"},"image":{"@id":"https:\/\/goldbach.com\/en\/event\/that-was-the-ctv-event-2026\/#primaryimage"},"thumbnailUrl":"https:\/\/goldbach.com\/app\/uploads\/2026\/03\/CTV_Titelbild_1920x1080px-scaled.jpg","datePublished":"2026-03-27T13:55:27+00:00","dateModified":"2026-06-22T12:38:44+00:00","breadcrumb":{"@id":"https:\/\/goldbach.com\/en\/event\/that-was-the-ctv-event-2026\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/goldbach.com\/en\/event\/that-was-the-ctv-event-2026\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/goldbach.com\/en\/event\/that-was-the-ctv-event-2026\/#primaryimage","url":"https:\/\/goldbach.com\/app\/uploads\/2026\/03\/CTV_Titelbild_1920x1080px-scaled.jpg","contentUrl":"https:\/\/goldbach.com\/app\/uploads\/2026\/03\/CTV_Titelbild_1920x1080px-scaled.jpg","width":2560,"height":1440},{"@type":"BreadcrumbList","@id":"https:\/\/goldbach.com\/en\/event\/that-was-the-ctv-event-2026\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/goldbach.com\/en\/"},{"@type":"ListItem","position":2,"name":"That was the CTV Event 2026"}]},{"@type":"WebSite","@id":"https:\/\/goldbach.com\/en\/#website","url":"https:\/\/goldbach.com\/en\/","name":"Goldbach","description":"","publisher":{"@id":"https:\/\/goldbach.com\/en\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/goldbach.com\/en\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/goldbach.com\/en\/#organization","name":"Goldbach","url":"https:\/\/goldbach.com\/en\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/goldbach.com\/en\/#\/schema\/logo\/image\/","url":"https:\/\/goldbach.com\/app\/uploads\/2025\/10\/goldbach-media-relations-goldbach-logo.webp","contentUrl":"https:\/\/goldbach.com\/app\/uploads\/2025\/10\/goldbach-media-relations-goldbach-logo.webp","width":640,"height":360,"caption":"Goldbach"},"image":{"@id":"https:\/\/goldbach.com\/en\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.linkedin.com\/company\/goldbach-group-ag\/","https:\/\/www.instagram.com\/goldbach_ch\/","https:\/\/www.youtube.com\/user\/GoldbachGroup"]},{"@type":"Person","@id":"https:\/\/goldbach.com\/en\/#\/schema\/person\/3aef4bd40de5f06682aa9bbe4678985f","name":"Faraone Alessandra","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/secure.gravatar.com\/avatar\/45cf07164620891e835fd9e21a6574d39094d8442e41567e31f28fa10c1c17ed?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/45cf07164620891e835fd9e21a6574d39094d8442e41567e31f28fa10c1c17ed?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/45cf07164620891e835fd9e21a6574d39094d8442e41567e31f28fa10c1c17ed?s=96&d=mm&r=g","caption":"Faraone Alessandra"},"url":"https:\/\/goldbach.com\/en\/author\/alessandra-faraonegoldbach-com\/"}]}},"_links":{"self":[{"href":"https:\/\/goldbach.com\/en\/wp-json\/wp\/v2\/posts\/53343","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/goldbach.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/goldbach.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/goldbach.com\/en\/wp-json\/wp\/v2\/users\/42"}],"replies":[{"embeddable":true,"href":"https:\/\/goldbach.com\/en\/wp-json\/wp\/v2\/comments?post=53343"}],"version-history":[{"count":3,"href":"https:\/\/goldbach.com\/en\/wp-json\/wp\/v2\/posts\/53343\/revisions"}],"predecessor-version":[{"id":53349,"href":"https:\/\/goldbach.com\/en\/wp-json\/wp\/v2\/posts\/53343\/revisions\/53349"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/goldbach.com\/en\/wp-json\/wp\/v2\/media\/53341"}],"wp:attachment":[{"href":"https:\/\/goldbach.com\/en\/wp-json\/wp\/v2\/media?parent=53343"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/goldbach.com\/en\/wp-json\/wp\/v2\/categories?post=53343"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/goldbach.com\/en\/wp-json\/wp\/v2\/tags?post=53343"},{"taxonomy":"kanal","embeddable":true,"href":"https:\/\/goldbach.com\/en\/wp-json\/wp\/v2\/kanal?post=53343"},{"taxonomy":"werbeform","embeddable":true,"href":"https:\/\/goldbach.com\/en\/wp-json\/wp\/v2\/werbeform?post=53343"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}