![](\"https:\/\/goldbach.com\/app\/uploads\/2025\/12\/ADFormate_HalfpageAdDesktop.webp\" "\\"ADFormate_HalfpageAdDesktop\\"")
<\/span><\/div><\/div><\/div>Halfpage Ad<\/h2><\/div>The Halfpage Ad is a large-format, vertical display format that offers a great deal of space for your brand message. Thanks to its prominent size, you can ensure maximum attention from users and create impressive and creative brand experiences that will be remembered.<\/p>\n<\/div>
- <\/i><\/span>\n
Maximum presence: The large, vertical format immediately catches the eye and remains in view for a long time.<\/p>\n<\/div><\/li>
- <\/i><\/span>\n
Strong integration in the content: The placement in the editorial environment ensures intensive perception.<\/p>\n<\/div><\/li><\/ul><\/div><\/div><\/div><\/div><\/div>
Available on these networks<\/h2><\/div><\/div><\/div>- <\/span><\/a><\/span>
Goldbach Display Network<\/p>\n<\/div><\/div><\/li>\n<\/ul><\/div><\/div><\/div><\/div><\/div>
Watch the Halfpage Ad in action<\/h2><\/div><\/div><\/div>![](\"https:\/\/goldbach.com\/app\/uploads\/2025\/12\/de_baslerzeitung-ch_mobile-ricchi-xl_toyota-agpng-61b8ee72.png\" "\\"de_baslerzeitung-ch_mobile-ricchi-xl_toyota-agpng-61b8ee72\\"")
<\/span><\/div><\/div><\/div>![](\"data:image\/svg+xml,%3Csvg%20xmlns%3D%27http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%27%20width%3D%27390%27%20height%3D%27236%27%20viewBox%3D%270%200%20390%20236%27%3E%3Crect%20width%3D%27390%27%20height%3D%27236%27%20fill-opacity%3D%220%22%2F%3E%3C%2Fsvg%3E\" "\\"Adobe")
<\/span><\/div><\/div><\/div><\/div><\/div>Specifications<\/h4><\/a><\/li>
Delivery<\/h4><\/a><\/li>
advertising guidelines<\/h4><\/a><\/li><\/ul><\/div>Specifications<\/h4><\/a><\/li><\/ul><\/div>\nGeneral<\/h3>\nFile formats<\/strong>
\nHTML5
\n3rd Party Tag
\nTag in Tag
\nJPEG, GIF, PNG<\/p>\n<\/div><\/div><\/div>File size<\/strong>
\n300 x 600 px<\/p>\n<\/div><\/div><\/div>File weight<\/strong>
\nmax. 150 KB<\/p>\n<\/div><\/div><\/div><\/div><\/div>Delivery<\/h4><\/a><\/li><\/ul><\/div>Delivery times<\/h2><\/div>Standard formats:<\/strong> 3 working days before the start of the campaign.
\nSpecial formats:<\/strong> 5 working days before the start of the campaign.<\/p>\n<\/div><\/div><\/div>Data delivery Online advertising material<\/h2><\/div>gbned@gbhub.atlassian.net<\/a><\/p>\n<\/div><\/div><\/div><\/div>\n\n<\/div>advertising guidelines<\/h4><\/a><\/li><\/ul><\/div>Number of subjects<\/h2><\/div>Max. 3 subjects (incl. tracking) for physical delivery. (Native Ads: A maximum of 5 text-image combinations are possible per language region and campaign). <\/p>\n
For more than 3 subjects, delivery must be made via 3rd party tag and the exchange of advertising material must be carried out on the customer’s side.<\/p>\n
The exchange of physical subjects during an ongoing campaign is only permitted in exceptional cases.<\/p>\n<\/div>
Animations<\/h2><\/div>The length of the animation within an advertising banner is not limited. However, the recommended maximum duration is 30 seconds. <\/p>\n
For more than 3 subjects, delivery must be made via 3rd party tag and the exchange of advertising material must be carried out on the customer’s side.<\/p>\n
The exchange of physical subjects during an ongoing campaign is only permitted in exceptional cases.<\/p>\n<\/div>
Sound<\/h2><\/div>Activation only through user interaction.<\/p>\n<\/div>
Flash<\/h2><\/div>Activation only through user interaction.<\/p>\n<\/div>
SSL<\/h2><\/div>All third-party tags, tag-in-tags and references in an HTML5 file must be delivered via SSL (https:\/\/).<\/p>\n<\/div>
HTML5<\/h2><\/div>\n- The maximum weight (according to specifications) refers to all files together in unzipped state.<\/li>\n
- The target URL and tracking must be stored in the HTML5 banner.<\/li>\n
- The target URL must be opened in a new tab (target=’_blank’).<\/li>\n
- Advertising material tests must be possible locally in the browser.<\/li>\n
- UTF-8 encoding<\/li>\n
- Special characters that are not displayed correctly in the browser with UTF-8 must be manually encoded (example [&]auml; instead of \u00e4).<\/li>\n
- References in the advertising material to external resources (JS libraries, videos, fonts) must all be delivered via SSL (https:\/\/).<\/li>\n<\/ul>\n<\/div>
Skip Button<\/h2><\/div>To activate the \u201cSkip button\u201d for Instream videos that use a VAST redirect, the \u201cSkip Off-Set\u201d parameter must be added by the customer in the VAST redirect.<\/p>\n<\/div>
<\/i>General guidelines Ad Manager<\/span><\/a><\/div>General information<\/h2><\/div>\n- A timely campaign start is only guaranteed if the delivery deadlines are met.<\/li>\n
- The advertiser is responsible for the smooth functioning of the advertising material.<\/li>\n
- A campaign may be withheld if it does not meet the specifications.<\/li>\n
- Max. 1 count pixel and 1 click command (PreRoll [&] Bumper, Desktop [&] Mobile) <\/li>\n
- Advertising from the erotic sector requires prior clarification and may be rejected by the publisher.<\/li>\n
- Advertising materials are tested on the most common devices, screen resolutions and browsers. Certain individual settings or configurations can lead to deviations in the display of the advertising materials. <\/span><\/li>\n<\/ul>\n<\/div>
The Halfpage Ad is a large-format, vertical display format that offers a great deal of space for your brand message. Thanks to its prominent size, you can ensure maximum attention from users and create impressive and creative brand experiences that will be remembered.<\/p>\n<\/div>
- <\/i><\/span>\n
Maximum presence: The large, vertical format immediately catches the eye and remains in view for a long time.<\/p>\n<\/div><\/li>
- <\/i><\/span>
\nStrong integration in the content: The placement in the editorial environment ensures intensive perception.<\/p>\n<\/div><\/li><\/ul><\/div><\/div><\/div><\/div><\/div>
Available on these networks<\/h2><\/div><\/div><\/div>
- <\/span><\/a><\/span>
Goldbach Display Network<\/p>\n<\/div><\/div><\/li>\n<\/ul><\/div><\/div><\/div><\/div><\/div>
Watch the Halfpage Ad in action<\/h2><\/div><\/div><\/div>
<\/span><\/div><\/div><\/div>Specifications<\/h4><\/a><\/li>
Delivery<\/h4><\/a><\/li>
advertising guidelines<\/h4><\/a><\/li><\/ul><\/div>
Specifications<\/h4><\/a><\/li><\/ul><\/div>
\nGeneral<\/h3>\n
File formats<\/strong>
\nHTML5
\n3rd Party Tag
\nTag in Tag
\nJPEG, GIF, PNG<\/p>\n<\/div><\/div><\/div>File size<\/strong>
\n300 x 600 px<\/p>\n<\/div><\/div><\/div>File weight<\/strong>
\nmax. 150 KB<\/p>\n<\/div><\/div><\/div><\/div><\/div>Delivery<\/h4><\/a><\/li><\/ul><\/div>
Delivery times<\/h2><\/div>
Standard formats:<\/strong> 3 working days before the start of the campaign.
\nSpecial formats:<\/strong> 5 working days before the start of the campaign.<\/p>\n<\/div><\/div><\/div>Data delivery Online advertising material<\/h2><\/div>
gbned@gbhub.atlassian.net<\/a><\/p>\n<\/div><\/div><\/div><\/div>\n\n<\/div>
advertising guidelines<\/h4><\/a><\/li><\/ul><\/div>
Number of subjects<\/h2><\/div>
Max. 3 subjects (incl. tracking) for physical delivery. (Native Ads: A maximum of 5 text-image combinations are possible per language region and campaign). <\/p>\n
For more than 3 subjects, delivery must be made via 3rd party tag and the exchange of advertising material must be carried out on the customer’s side.<\/p>\n
The exchange of physical subjects during an ongoing campaign is only permitted in exceptional cases.<\/p>\n<\/div>
Animations<\/h2><\/div>
The length of the animation within an advertising banner is not limited. However, the recommended maximum duration is 30 seconds. <\/p>\n
For more than 3 subjects, delivery must be made via 3rd party tag and the exchange of advertising material must be carried out on the customer’s side.<\/p>\n
The exchange of physical subjects during an ongoing campaign is only permitted in exceptional cases.<\/p>\n<\/div>
Sound<\/h2><\/div>
Activation only through user interaction.<\/p>\n<\/div>
Flash<\/h2><\/div>
Activation only through user interaction.<\/p>\n<\/div>
SSL<\/h2><\/div>
All third-party tags, tag-in-tags and references in an HTML5 file must be delivered via SSL (https:\/\/).<\/p>\n<\/div>
HTML5<\/h2><\/div>
- \n
- The maximum weight (according to specifications) refers to all files together in unzipped state.<\/li>\n
- The target URL and tracking must be stored in the HTML5 banner.<\/li>\n
- The target URL must be opened in a new tab (target=’_blank’).<\/li>\n
- Advertising material tests must be possible locally in the browser.<\/li>\n
- UTF-8 encoding<\/li>\n
- Special characters that are not displayed correctly in the browser with UTF-8 must be manually encoded (example [&]auml; instead of \u00e4).<\/li>\n
- References in the advertising material to external resources (JS libraries, videos, fonts) must all be delivered via SSL (https:\/\/).<\/li>\n<\/ul>\n<\/div>
Skip Button<\/h2><\/div>
To activate the \u201cSkip button\u201d for Instream videos that use a VAST redirect, the \u201cSkip Off-Set\u201d parameter must be added by the customer in the VAST redirect.<\/p>\n<\/div>
<\/i>General guidelines Ad Manager<\/span><\/a><\/div>General information<\/h2><\/div>
- \n
- A timely campaign start is only guaranteed if the delivery deadlines are met.<\/li>\n
- The advertiser is responsible for the smooth functioning of the advertising material.<\/li>\n
- A campaign may be withheld if it does not meet the specifications.<\/li>\n
- Max. 1 count pixel and 1 click command (PreRoll [&] Bumper, Desktop [&] Mobile) <\/li>\n
- Advertising from the erotic sector requires prior clarification and may be rejected by the publisher.<\/li>\n
- Advertising materials are tested on the most common devices, screen resolutions and browsers. Certain individual settings or configurations can lead to deviations in the display of the advertising materials. <\/span><\/li>\n<\/ul>\n<\/div>
- <\/i><\/span>
![](\"http:\/\/goldbach.com\/app\/uploads\/2025\/12\/Adobe-Express-halfpage_tdg.gif\" "\\"Adobe")
<\/span><\/div><\/div><\/div><\/div><\/div>![\"\"](\"https:\/\/goldbach.com\/app\/uploads\/2025\/12\/Bonn-Egli-kontakt.jpg\")
<\/div><\/div><\/div>![\"\"](\"https:\/\/goldbach.com\/app\/uploads\/2025\/12\/Jule-Heckler-kontakt.jpg\")
<\/div><\/div><\/div>![\"\"](\"https:\/\/goldbach.com\/app\/uploads\/2026\/03\/sanja-ruggiero-kontakt.jpg\")
<\/div><\/div><\/div>![\"\"](\"https:\/\/goldbach.com\/app\/uploads\/2025\/12\/Lauren-Antelmann-kontakt.jpg\")
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