{"id":20369,"date":"2025-11-03T17:24:22","date_gmt":"2025-11-03T16:24:22","guid":{"rendered":"https:\/\/goldbach.com\/faq-items\/quest-ce-que-le-dooh-ou-la-publicite-exterieure-numerique\/"},"modified":"2025-12-16T10:08:33","modified_gmt":"2025-12-16T09:08:33","slug":"quest-ce-que-le-dooh-ou-la-publicite-exterieure-numerique","status":"publish","type":"avada_faq","link":"https:\/\/goldbach.com\/fr\/faq-items\/quest-ce-que-le-dooh-ou-la-publicite-exterieure-numerique\/","title":{"rendered":"Qu&#8217;est-ce que le DOOH ou la publicit\u00e9 ext\u00e9rieure num\u00e9rique&nbsp;?"},"content":{"rendered":"<div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-1 fusion-flex-container has-pattern-background has-mask-background nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-padding-right:0px;--awb-padding-left:0px;--awb-flex-wrap:wrap;\" ><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-flex-start fusion-flex-content-wrap\" style=\"max-width:1224px;margin-left: calc(-2% \/ 2 );margin-right: calc(-2% \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-0 fusion_builder_column_1_1 1_1 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:100%;--awb-margin-top-large:0px;--awb-spacing-right-large:0.98%;--awb-margin-bottom-large:0px;--awb-spacing-left-large:0.98%;--awb-width-medium:100%;--awb-order-medium:0;--awb-spacing-right-medium:0.98%;--awb-spacing-left-medium:0.98%;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:0.98%;--awb-spacing-left-small:0.98%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-text fusion-text-1\"><p>DOOH signifie \u00ab&nbsp;Digital-Out-of-Home&nbsp;\u00bb et d\u00e9signe les \u00e9crans et les affichages utilis\u00e9s \u00e0 des fins publicitaires dans les lieux publics. Ils comprennent des emplacements tels que les centres commerciaux, les rues tr\u00e8s fr\u00e9quent\u00e9es et les a\u00e9roports. <\/p>\n<\/div><\/div><\/div><\/div><\/div>\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":2,"featured_media":0,"menu_order":0,"comment_status":"open","ping_status":"closed","template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"faq_category":[402,400],"class_list":["post-20369","avada_faq","type-avada_faq","status-publish","format-standard","hentry","faq_category-dooh","faq_category-out-of-home"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v25.8 (Yoast SEO v26.7) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Qu&#039;est-ce que le DOOH ou la publicit\u00e9 ext\u00e9rieure num\u00e9rique&nbsp;? - Goldbach<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/goldbach.com\/fr\/faq-items\/quest-ce-que-le-dooh-ou-la-publicite-exterieure-numerique\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Qu&#039;est-ce que le DOOH ou la publicit\u00e9 ext\u00e9rieure num\u00e9rique&nbsp;?\" \/>\n<meta property=\"og:url\" content=\"https:\/\/goldbach.com\/fr\/faq-items\/quest-ce-que-le-dooh-ou-la-publicite-exterieure-numerique\/\" \/>\n<meta property=\"og:site_name\" content=\"Goldbach\" \/>\n<meta property=\"article:modified_time\" content=\"2025-12-16T09:08:33+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/goldbach.com\/app\/uploads\/2025\/11\/goldbach-media-relations-unternehmen-aussenansicht.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"2500\" \/>\n\t<meta property=\"og:image:height\" content=\"1667\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Dur\u00e9e de lecture estim\u00e9e\" \/>\n\t<meta name=\"twitter:data1\" content=\"6 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/goldbach.com\/fr\/faq-items\/quest-ce-que-le-dooh-ou-la-publicite-exterieure-numerique\/\",\"url\":\"https:\/\/goldbach.com\/fr\/faq-items\/quest-ce-que-le-dooh-ou-la-publicite-exterieure-numerique\/\",\"name\":\"Qu'est-ce que le DOOH ou la publicit\u00e9 ext\u00e9rieure num\u00e9rique&nbsp;? 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