{"id":50704,"date":"2026-05-28T15:47:06","date_gmt":"2026-05-28T13:47:06","guid":{"rendered":"https:\/\/goldbach.com\/glossary\/spot-publicitaire\/"},"modified":"2026-05-28T15:47:06","modified_gmt":"2026-05-28T13:47:06","slug":"spot-publicitaire","status":"publish","type":"glossary","link":"https:\/\/goldbach.com\/fr\/glossary\/spot-publicitaire\/","title":{"rendered":"Spot publicitaire"},"content":{"rendered":"<p>Un spot publicitaire est un court message publicitaire audiovisuel, diffus\u00e9 \u00e0 la t\u00e9l\u00e9vision, en Video Online, en DOOH ou \u00e0 la Radio, visant \u00e0 promouvoir des produits, des services ou des marques.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Un spot publicitaire est un court message publicitaire audiovisuel, diffus\u00e9 \u00e0 la t\u00e9l\u00e9vision, en Video Online, en DOOH ou \u00e0 la Radio, visant \u00e0 promouvoir des produits, des services ou des marques.<\/p>\n","protected":false},"author":5,"featured_media":0,"menu_order":0,"template":"","meta":{"_acf_changed":false,"footnotes":""},"glossary-categories":[908,916,915,917],"glossary-tags":[],"class_list":["post-50704","glossary","type-glossary","status-publish","hentry","glossary-categories-audio","glossary-categories-online","glossary-categories-ooh","glossary-categories-tv"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v25.8 (Yoast SEO v27.2) - 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