{"id":51110,"date":"2026-05-28T15:45:38","date_gmt":"2026-05-28T13:45:38","guid":{"rendered":"https:\/\/goldbach.com\/glossary\/hybrid-broadcast-broadband-tv-hbbtv\/"},"modified":"2026-05-28T15:45:38","modified_gmt":"2026-05-28T13:45:38","slug":"hybrid-broadcast-broadband-tv-hbbtv","status":"publish","type":"glossary","link":"https:\/\/goldbach.com\/fr\/glossary\/hybrid-broadcast-broadband-tv-hbbtv\/","title":{"rendered":"Hybrid Broadcast Broadband TV (HbbTV)"},"content":{"rendered":"<p>Une norme industrielle internationale qui associe la t\u00e9l\u00e9vision num\u00e9rique (Broadcast) \u00e0 l\u2019Internet (Broadband). L\u2019HbbTV permet aux t\u00e9l\u00e9spectateurs d\u2019acc\u00e9der \u00e0 des services interactifs via le \u00ab Red Button \u00bb de la t\u00e9l\u00e9commande pendant le programme TV en cours. Cela inclut les m\u00e9diath\u00e8ques, les guides \u00e9lectroniques des programmes (EPG), les fils d\u2019actualit\u00e9 ou la publicit\u00e9 cibl\u00e9e (Addressable TV).  <\/p>\n","protected":false},"excerpt":{"rendered":"<p>Une norme industrielle internationale qui associe la t\u00e9l\u00e9vision num\u00e9rique (Broadcast) \u00e0 l\u2019Internet (Broadband). L\u2019HbbTV permet aux t\u00e9l\u00e9spectateurs d\u2019acc\u00e9der \u00e0 des services interactifs via le \u00ab Red Button \u00bb de la t\u00e9l\u00e9commande pendant le programme TV en cours. Cela inclut les m\u00e9diath\u00e8ques, les guides \u00e9lectroniques des programmes (EPG), les fils d\u2019actualit\u00e9  [&#8230;]<\/p>\n","protected":false},"author":5,"featured_media":0,"menu_order":0,"template":"","meta":{"_acf_changed":false,"footnotes":""},"glossary-categories":[916,917],"glossary-tags":[],"class_list":["post-51110","glossary","type-glossary","status-publish","hentry","glossary-categories-online","glossary-categories-tv"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.7 (Yoast SEO v27.7) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Hybrid Broadcast Broadband TV (HbbTV) - Goldbach<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/goldbach.com\/fr\/glossary\/hybrid-broadcast-broadband-tv-hbbtv\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Hybrid Broadcast Broadband TV (HbbTV)\" \/>\n<meta property=\"og:description\" content=\"Une norme industrielle internationale qui associe la t\u00e9l\u00e9vision num\u00e9rique (Broadcast) \u00e0 l\u2019Internet (Broadband). 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