{"id":51168,"date":"2026-05-28T15:36:30","date_gmt":"2026-05-28T13:36:30","guid":{"rendered":"https:\/\/goldbach.com\/glossary\/audience\/"},"modified":"2026-05-28T15:36:30","modified_gmt":"2026-05-28T13:36:30","slug":"audience","status":"publish","type":"glossary","link":"https:\/\/goldbach.com\/fr\/glossary\/audience\/","title":{"rendered":"Audience"},"content":{"rendered":"<p>Le terme audience d\u00e9signe l\u2019ensemble des personnes qui consomment un m\u00e9dia sp\u00e9cifique, une \u00e9mission, une campagne publicitaire ou un contenu. Dans le contexte des m\u00e9dias et de la publicit\u00e9, il d\u00e9crit la port\u00e9e cible ou r\u00e9elle d\u2019une offre, c\u2019est-\u00e0-dire le groupe d\u2019utilisateurs et d\u2019utilisatrices atteints ou potentiellement atteints. <\/p>\n","protected":false},"excerpt":{"rendered":"<p>Le terme audience d\u00e9signe l\u2019ensemble des personnes qui consomment un m\u00e9dia sp\u00e9cifique, une \u00e9mission, une campagne publicitaire ou un contenu. Dans le contexte des m\u00e9dias et de la publicit\u00e9, il d\u00e9crit la port\u00e9e cible ou r\u00e9elle d\u2019une offre, c\u2019est-\u00e0-dire le groupe d\u2019utilisateurs et d\u2019utilisatrices atteints ou potentiellement atteints.<\/p>\n","protected":false},"author":5,"featured_media":0,"menu_order":0,"template":"","meta":{"_acf_changed":false,"footnotes":""},"glossary-categories":[908,916,915,917],"glossary-tags":[],"class_list":["post-51168","glossary","type-glossary","status-publish","hentry","glossary-categories-audio","glossary-categories-online","glossary-categories-ooh","glossary-categories-tv"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.7 (Yoast SEO v27.7) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Audience - Goldbach<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/goldbach.com\/fr\/glossary\/audience\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Audience\" \/>\n<meta property=\"og:description\" content=\"Le terme audience d\u00e9signe l\u2019ensemble des personnes qui consomment un m\u00e9dia sp\u00e9cifique, une \u00e9mission, une campagne publicitaire ou un contenu. 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