{"id":60364,"date":"2026-09-17T15:33:09","date_gmt":"2026-09-17T13:33:09","guid":{"rendered":"https:\/\/goldbach.com\/non-categorise\/la-poster-safari-est-de-retour\/"},"modified":"2026-09-17T15:48:59","modified_gmt":"2026-09-17T13:48:59","slug":"la-poster-safari-est-de-retour","status":"publish","type":"post","link":"https:\/\/goldbach.com\/fr\/communique-de-presse\/la-poster-safari-est-de-retour\/","title":{"rendered":"Le Poster Safari est de retour!"},"content":{"rendered":"<div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-1 fusion-flex-container has-pattern-background has-mask-background nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-flex-wrap:wrap;\" ><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-flex-start fusion-flex-content-wrap\" style=\"max-width:1224px;margin-left: calc(-2% \/ 2 );margin-right: calc(-2% \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-0 fusion_builder_column_1_1 1_1 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:100%;--awb-margin-top-large:0px;--awb-spacing-right-large:0.98%;--awb-margin-bottom-large:0px;--awb-spacing-left-large:0.98%;--awb-width-medium:100%;--awb-order-medium:0;--awb-spacing-right-medium:0.98%;--awb-spacing-left-medium:0.98%;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:0.98%;--awb-spacing-left-small:0.98%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-text fusion-text-1\"><p><strong>Le Poster Safari interactif avec les Zurich Design Weeks et Goldbach Neo revient pour une nouvelle \u00e9dition<\/strong><\/p>\n<p>Du 17 au 29 septembre 2026, dans le cadre des Zurich Design Weeks, le Poster Safari d\u2019ALP Atelier Landolt Pfister transforme \u00e0 nouveau l\u2019espace public en galerie d\u00e9di\u00e9e \u00e0 l\u2019affiche contemporaine.<\/p>\n<p>Dans le cadre des Zurich Design Weeks, le Poster Safari fait aussi en 2026 entrer le design graphique contemporain dans les rues de Zurich. Des cr\u00e9atifs visuels, graphistes et agences de design s\u00e9lectionn\u00e9s interpr\u00e8tent, sur des affiches grand format, le th\u00e8me de cette ann\u00e9e \u00ab OUT OF\u2026 \u00bb. Goldbach Neo soutient le projet en tant que partenaire depuis la cr\u00e9ation de l\u2019\u00e9v\u00e9nement et met gratuitement \u00e0 disposition les surfaces d\u2019affichage.  <\/p>\n<p>Le Poster Safari rend le design graphique, en tant que bien culturel, accessible \u00e0 un large public, tout en cr\u00e9ant une plateforme d\u2019\u00e9change et de mise en r\u00e9seau au sein de la sc\u00e8ne du design. Les \u0153uvres expos\u00e9es ne se vivent pas uniquement en classique: les affiches sont enrichies num\u00e9riquement et, gr\u00e2ce \u00e0 la r\u00e9alit\u00e9 augment\u00e9e, ouvrent des niveaux suppl\u00e9mentaires de cr\u00e9ation et de narration. <\/p>\n<p>Le th\u00e8me \u00ab OUT OF\u2026 \u00bb repr\u00e9sente le moment de transition et le passage du familier vers le nouveau. Il invite \u00e0 se mettre en mouvement sur les plans intellectuel, cr\u00e9atif et soci\u00e9tal. Les cr\u00e9atifs s\u00e9lectionn\u00e9s s\u2019emparent de ce th\u00e8me et le mettent en \u0153uvre librement dans leurs travaux.  <\/p>\n<p><strong>Atelier Landolt Pfister :<\/strong> <em>\u00ab Nous sommes convaincus que le projet apporte une contribution pertinente \u00e0 la culture du design contemporain et favorise en m\u00eame temps la r\u00e9flexion autour des enjeux de soci\u00e9t\u00e9. C\u2019est avec une grande impatience que nous attendons l\u2019\u00e9dition de cette ann\u00e9e, prometteuse, ainsi que les \u00e9changes avec la communaut\u00e9 du design et les visiteur\u00b7euse\u00b7s des Zurich Design Weeks. \u00bb<\/em><\/p>\n<p><strong>Michelle Sameli, Head of Marketing &#038; Communication Goldbach Neo : <\/strong><em>\u00ab Avec notre engagement pour le Poster Safari, nous souhaitons offrir \u00e0 l\u2019affiche cr\u00e9ative une sc\u00e8ne au c\u0153ur de l\u2019espace public. Le projet montre de mani\u00e8re unique la force cr\u00e9ative du m\u00e9dium de l\u2019affiche et comment les exp\u00e9riences analogiques et num\u00e9riques peuvent se combiner. Nous nous r\u00e9jouissons de soutenir le Poster Safari en 2026 \u00e9galement avec nos surfaces d\u2019affichage. \u00bb<\/em><\/p>\n<p><strong>Informations sur la Poster Safari :<\/strong><br \/>\nDu 17 au 29 septembre 2026<br \/>\nDistrict 5, Zurich<br \/>\n<a href=\"http:\/\/www.postersafari.ch\" target=\"_blank\" rel=\"noopener\">www.postersafari.ch<\/a><\/p>\n<\/div><\/div><\/div><\/div><\/div>\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":35,"featured_media":60359,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[87,900],"tags":[1124],"kanal":[319],"werbeform":[377,326],"class_list":["post-60364","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-communique-de-presse","category-event","tag-out-of-home","kanal-out-of-home","werbeform-digital-audio","werbeform-radio"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v28.3 (Yoast SEO v28.3) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Poster Safari x Zurich Design Weeks x Goldbach Neo<\/title>\n<meta name=\"description\" content=\"Le Poster Safari est de retour ! 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Goldbach Neo soutient le projet en tant que partenaire et met gratuitement \u00e0 disposition les surfaces d\u2019affichage.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/goldbach.com\/fr\/communique-de-presse\/la-poster-safari-est-de-retour\/\" \/>\n<meta property=\"og:site_name\" content=\"Goldbach\" \/>\n<meta property=\"article:published_time\" content=\"2026-09-17T13:33:09+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-09-17T13:48:59+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/goldbach.com\/app\/uploads\/2026\/09\/250904_PosterSafari-scaled.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"2560\" \/>\n\t<meta property=\"og:image:height\" content=\"1920\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"sara.franceschini@goldbachneo.com\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"\u00c9crit par\" \/>\n\t<meta name=\"twitter:data1\" content=\"sara.franceschini@goldbachneo.com\" \/>\n\t<meta name=\"twitter:label2\" content=\"Dur\u00e9e de lecture estim\u00e9e\" \/>\n\t<meta name=\"twitter:data2\" content=\"6 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/goldbach.com\\\/fr\\\/communique-de-presse\\\/la-poster-safari-est-de-retour\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/goldbach.com\\\/fr\\\/communique-de-presse\\\/la-poster-safari-est-de-retour\\\/\"},\"author\":{\"name\":\"sara.franceschini@goldbachneo.com\",\"@id\":\"https:\\\/\\\/goldbach.com\\\/fr\\\/#\\\/schema\\\/person\\\/24d1eef749cab9451d453a1c9e057e36\"},\"headline\":\"Le Poster Safari est de retour!\",\"datePublished\":\"2026-09-17T13:33:09+00:00\",\"dateModified\":\"2026-09-17T13:48:59+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/goldbach.com\\\/fr\\\/communique-de-presse\\\/la-poster-safari-est-de-retour\\\/\"},\"wordCount\":1267,\"publisher\":{\"@id\":\"https:\\\/\\\/goldbach.com\\\/fr\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/goldbach.com\\\/fr\\\/communique-de-presse\\\/la-poster-safari-est-de-retour\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/goldbach.com\\\/app\\\/uploads\\\/2026\\\/09\\\/250904_PosterSafari-scaled.jpg\",\"keywords\":[\"Out of Home\"],\"articleSection\":[\"Communiqu\u00e9 de presse\",\"Event\"],\"inLanguage\":\"fr-FR\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/goldbach.com\\\/fr\\\/communique-de-presse\\\/la-poster-safari-est-de-retour\\\/\",\"url\":\"https:\\\/\\\/goldbach.com\\\/fr\\\/communique-de-presse\\\/la-poster-safari-est-de-retour\\\/\",\"name\":\"Poster Safari x Zurich Design Weeks x Goldbach Neo\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/goldbach.com\\\/fr\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/goldbach.com\\\/fr\\\/communique-de-presse\\\/la-poster-safari-est-de-retour\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/goldbach.com\\\/fr\\\/communique-de-presse\\\/la-poster-safari-est-de-retour\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/goldbach.com\\\/app\\\/uploads\\\/2026\\\/09\\\/250904_PosterSafari-scaled.jpg\",\"datePublished\":\"2026-09-17T13:33:09+00:00\",\"dateModified\":\"2026-09-17T13:48:59+00:00\",\"description\":\"Le Poster Safari est de retour ! 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