Goldbach Events, Webinars, Conferences and more!

Look forward to exciting events, webinars or conferences. We welcome you as a guest, as a listener or as a speaker.

Don't miss any events with our newsletter!

Upcoming Events

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D3CON ON MARCH 12 & 13 IN HAMBURG

Claudia Zayer, Managing Director Goldbach DOOH, will be a speaker on the Main Stage of d3con on March 13 at 1:30 pm. She will be part of the panel dedicated to the topic "The future of outdoor advertising". 

We look forward to meeting many colleagues and partners at d3con in Hamburg!

Past events

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ADVANCED TV @GOLDBACH: FAST CHANNELS | WEBINAR of 7.DEZ 2023

The webinar "FAST Channels - the future of television: measurable, personalized and ad-financed" shed light on the topic of FAST Channels.

Everyone is talking about FAST Channels (Free Ad-Supported Streaming TV) - but what's behind the hype? Our expert, Mario Neumann, led us through this exciting topic and gave a comprehensive insight into the development of digital television.

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Goldbach Xchange: Future of TV | 23. November 2023

On November 23, 2023, our Goldbach Xchange: Future of TV event took place at smartvillage Bogenhausen (Munich). A successful event with exciting presentations and insights on TV and CTV from first-class speakers and a great get-together afterwards.

All pictures of the Goldbach Xchange can be found here.

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HORIZON DIGITAL MARKETING DAYS & TOTAL VIDEO | 12 & 13 OCTOBER 2023

We also attended the HORIZONT Digital Marketing Days & Total Video 2023 in Hamburg again this year.
The two days were packed with great inspiring talks, exciting insights and many old and new faces.

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Goldbach Oktoberfest 2023

As every year, our internal Wiesn took place in the Schützen festival tent. With a bright blue sky and cold beer, we spent a great day together with all Goldbach colleagues!

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DMEXCO IN COLOGNE | SEPTEMBER 20 & 21, 2023

We were there #DMEXCO!

Some of our colleagues spent two exciting and thrilling days at DMEXCO in Cologne. Sarah Becker, Head of Programmatic DOOH, was one of the speakers on a great panel about the digital-out-of-home genre. We were very pleased to see many of our colleagues & partners!

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ALL SCREENS: PROGRAMMATIC?! | WEBINAR VOM 12. SEPTEMBER 2023

Programmatic advertising campaigns in digital out-of-home, online video and connected TV are becoming increasingly relevant. In this talk round, our programmatic experts Sarah Becker, Nenad Ristic and Mario Neumann discussed the similarities and differences between the various media genres and explored the question of whether cross-media campaigns can also be implemented.

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OMR Festival 2023 on May 9 and 10, 2023 in Hamburg, Germany

Together with IDOOH, Ströer and WallDecaux, we organized a joint DOOH Club Lounge at OMR 2023. In addition to cool drinks in the jungle atmosphere, you could follow various panel discussions around the topic of digital-out-of-home.

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Advanced TV @Goldbach: DACH Study 2023 | Webinar from March 28, 2023

The media category Connected TV is becoming more and more established as an integral part of the media mix.
Mario Neumann, Unit Director Advanced TV, presented the results and exciting insights of this year's Advanced TV DACH study. You can see everything about awareness and use, content and motivation as well as advertising acceptance of Connected TV in the webinar recording.

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Advanced TV @Goldbach: Basic knowledge around the media genre | Webinar from 28 Feb 2023

Our experts Mario Neumann and Jana Metten-Walter from HIGH VIEW introduced terms, special features and news of the young media genre and classified them for you. Feel free to watch the complete recording!

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Goldbach Sender Day 2022 on November 24, 2022

This year's Goldbach Sender Day for all our station partners finally took place again at the smartvillage Schwanthalerhöhe in Munich. Great and exciting presentations and a great get-together. All photos and impressions here!

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Digital DOOH Talk: Deep Dive Programmatic | Webinar from Nov 22, 2022

In this webinar, our DOOH Programmatic Experts Sarah Becker and Juliane Stanglmayr gave insights into the programmatic world of Digital out of Home. Learn more about booking options and technical insights - useful for your next DOOH booking.

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Digital DOOH Talk: Strong Regional Advertising in Munich | Webinar from July 19, 2022

All the special features about digital outdoor advertising in Munich were presented by our experts Juliane Stanglmayr and Jessica Glade. Whether in shopping centers or in mobility hubs - Munich has a lot to offer in digital outdoor advertising.

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Digital DOOH Talk: Strong Regional Advertising in NRW | Webinar from July 20, 2022

All the special features about digital outdoor advertising in North Rhine-Westphalia were presented by our experts Juliane Stanglmayr and Jessica Glade. Whether in shopping malls, on the road or in Burger King stores - NRW is a great place for digital outdoor advertising!

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Digital DOOH Talk: Strong Regional Advertising in Berlin | Webinar from July 21, 2022

All the specifics about digital outdoor advertising in Berlin were presented by our experts Juliane Stanglmayr and Jessica Glade. Whether in shopping malls, in mobility hubs or on the famous Mercedes Platz in Berlin - the capital offers many opportunities to place your advertising optimally!

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Advanced TV @Goldbach: DACH Study 2022 | Webinar from April 6, 2022

The media category Connected TV is becoming more and more established as an integral part of the media mix.
Mario Neumann, Unit Director Advanced TV, and media expert Christof Baron, Independent Media Consultant at Media for Excellence, presented the results and exciting insights of our new Advanced TV DACH study.

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Advanced TV @Goldbach: Digital TV Advertising in Practice | Webinar from March 10, 2022

A successful DACH webinar about best cases already implemented on CTV. Our experts Mario Neumann, Philipp Sonder, Thomas Plattner and Wolfgang Pernkopf presented insights and specifics of already implemented CTV campaigns.

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Goldbach Masterclass at Horizont Total Video | from 21.Sept 2021

HORIZONT Total Video 2021 was all about Programmatic Advertising! Our programmatic experts Robert Stahl, Hubert Hattowski and Mario Neumann discussed in our masterclass the topic of programmatic advertising in online video, CTV and DOOH - similarities and differences . Feel free to watch our recorded masterclass and learn more about the world of programmatic advertising.

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Advanced TV @Goldbach: DACH Study 2021 | Webinar from May 11, 2021

Connected TV has now established itself as a complementary offering to traditional TV. Mario Neumann, Unit Director Advanced TV, presented the results and exciting insights of our new Advanced TV DACH study. These were the latest figures on awareness and use, content and motivation, and advertising acceptance in the area of Connected TV.

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Advanced TV @Goldbach: What can Connected TV do? | Webinar from March 4, 2021

In our webinar on March 4, 2021 with the topic "What can Connected TV", our guests enjoyed an interesting exchange and exciting insights around the topic of "Connected TV". Together with our partners Nowtilus, Exaring and High View, the different perspectives (content, platforms, technology, advertising) of the still young media genre were presented and discussed.

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Digital DOOH Talk: Round Table Data | Webinar February 4, 2021

Our guests Luise Weiß from Adsquare, Michael Zacharski from Otto, Tobias Hefele from Nqyer XMedia and Frank Goldberg from DMI gave insights into the possibilities of data in the field of DOOH. With questions from the round, we entered into an exciting discussion with many aspects and views.

Recording not open to the public.

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Advanced TV @Goldbach | December 10, 2020 Webinar

Mario Neumann, Unit Director Advanced TV Goldbach Germany, and Jennifer Kipka, Senior Sales Manager Goldbach Germany, presented Goldbach's understanding of Advanced TV in this one-hour session. They classified terminology and talked about challenges, opportunities and special features of this young media genre.

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Digital DOOH Talk: Deep Dive Programmatic | Webinar November 19, 2020

The DOOH team around Claudia Zayer, Unit Head DOOH, presented Goldbach's approach to Programmatic DOOH in this one-hour meeting. They talked about challenges, opportunities and special features for the Digital Out of Home area and used examples to show the advantages for advertisers.

Recording not open to the public.