Goldbach takes over CTV marketing for established media houses
Goldbach becomes partner of HIGH VIEW, Mainstream Media and Palatin Media for DACH-wide marketing of Connected TV advertising.
Meedia interview about Connected TV market
How do technology service providers and marketers work together in CTV? Johannes Paysen from Magnite and Mario Neumann from Goldbach discuss how the advertising market is changing.
Horizont interview on the turning point in TV marketing
Connected TV is the topic of the day. Study after study extols the potential of digital TV, and users have also acquired a taste for it.
Programmatic Advertising at Goldbach
Programmatic advertising has proven itself for years in the online sector and is now conquering younger digital moving image media. Learn more about Programmatic Advertising at Goldbach.
Programmatic advertising in the online video sector
Our wide range of targeting options enables precise playout to the desired target group without major wastage.