More focus: Goldbach Germany splits up
After almost a decade of successful marketing, the company splits into two independent companies - Goldvertise Media GmbH and eisbach.media GmbH.
This division reflects the goal of focusing even more strongly on the respective core competencies:
- Goldvertise Media GmbH will take over the sales of "moving image" in the areas of connected TV, linear TV and online video.
- eisbach.media GmbH will concentrate on DOOH sales of premium inventory in public spaces.
Both companies will remain part of the Swiss Goldbach Group AG.