Goldbach

Term explained simply

Cost per Completed View (CPCV)

Online

What does Cost per Completed View (CPCV) mean?

A billing model for video advertising in which costs are only incurred once a video has been watched all the way to the end.

This term is assigned to Online in the Goldbach Advertising Glossary.

Editorially reviewed by Goldbach. Some terms were adopted from platforms such as Werbekompass and Mediapulse.

All terms in the Advertising Glossary