Term explained simply

Overnight +7

TV

What does Overnight +7 mean?

Term in TV measurement: all usage including 7 x 24 hours after the first broadcast.

This term is assigned to TV in the Goldbach Advertising Glossary.

Editorially reviewed by Goldbach. Some terms were adopted from platforms such as Werbekompass and Mediapulse.

All terms in the Advertising Glossary