Term explained simply

Moving image

TVOnline

What does Moving image mean?

Collective term for all video-based content that uses a sequence of images to create optical illusions (movement). These include classic linear television, time-shifted TV, video-on-demand (VoD), social media videos and streaming services.

This term is assigned to TV and Online in the Goldbach Advertising Glossary.

Editorially reviewed by Goldbach. Some terms were adopted from platforms such as Werbekompass and Mediapulse.

All terms in the Advertising Glossary