Term explained simply

Reception vector

TVAudio

What does Reception vector mean?

The reception vector refers to the reception type of a household, i.e. the technical form with which the radio or TV signal is transmitted and received. One often speaks of “reception levels”. The most common forms of TV are IPTV, DVB-S via satellite, DVB-T via terrestrial antennas, etc., for radio they are, for example. B. FM and DAB / DAB+.

This term is assigned to TV and Audio in the Goldbach Advertising Glossary.

Editorially reviewed by Goldbach. Some terms were adopted from platforms such as Werbekompass and Mediapulse.

All terms in the Advertising Glossary