Term explained simply

concession areas

TVAudio

What does concession areas mean?

Geographical area (“coverage area”) defined by the Federal Office of Communications within which radio or television stations must provide certain services. These performance mandates are stipulated in concessions.

This term is assigned to TV and Audio in the Goldbach Advertising Glossary.

Editorially reviewed by Goldbach. Some terms were adopted from platforms such as Werbekompass and Mediapulse.

All terms in the Advertising Glossary