Goldbach

Term explained simply

Program trailer

TV

What does Program trailer mean?

A program trailer is a short, audiovisual advertising format on television or streaming platforms that specifically draws attention to upcoming programs, films or series.

This term is assigned to TV in the Goldbach Advertising Glossary.

Editorially reviewed by Goldbach. Some terms were adopted from platforms such as Werbekompass and Mediapulse.

All terms in the Advertising Glossary