Term explained simply

Advertising materials

TVOOHAudioOnline

What does Advertising materials mean?

Term for the type or genre of advertising, e.g. B. a poster, advertisement, commercial, etc. Not to be confused with “advertising media”.

This term is assigned to TV, OOH, Audio and Online in the Goldbach Advertising Glossary.

Editorially reviewed by Goldbach. Some terms were adopted from platforms such as Werbekompass and Mediapulse.