Term explained simply

Closer

TV

What does Closer mean?

Sponsor element that appears after the end of the sponsored program format (e.g. “This show was brought to you by…”).

This term is assigned to TV in the Goldbach Advertising Glossary.

Editorially reviewed by Goldbach. Some terms were adopted from platforms such as Werbekompass and Mediapulse.

All terms in the Advertising Glossary