Term explained simply

Sales shipment

What does Sales shipment mean?

In a sales consignment, the advertised goods must be able to be purchased directly. It appears in the direct program environment or in the advertising block.

This term is assigned to TV in the Goldbach Advertising Glossary.

Editorially reviewed by Goldbach. Some terms were adopted from platforms such as Werbekompass and Mediapulse.

All terms in the Advertising Glossary