Goldbach

Term explained simply

Video Ad Serving Template (VAST)

Online

What does Video Ad Serving Template (VAST) mean?

A standardized XML format that tells the video player how to load, play, and track an ad.

Official sources

This term is assigned to Online in the Goldbach Advertising Glossary.

Editorially reviewed by Goldbach. Some terms were adopted from platforms such as Werbekompass and Mediapulse.

All terms in the Advertising Glossary