DMAX

Naked survival - ausgezogen in die Wildnis
Steel Buddies Stahlharte Geschäfte
Goldrausch in Alaska
DMAX Outback Opal Hunters
Asphalt Cowboys

©Discovery Communications Deutschland GmbH & Co. KG

Stay real.

DMAX

DMAX stands for real men’s worlds and offers a distinctive program of adventure, motor, lifestyle, entertainment and knowledge. The channel inspires with authentic characters, unusual ways of life and a strong mix of German and international non-fiction content.

  • Adventure, Motor, Lifestyle & Knowledge

  • Authentic documentary formats full of suspense

  • Screwing, shoveling, tackling

  • Non-Fiction Programmes

Channel group

Discovery Communications Deutschland GmbH & Co. KG

Core target group

Men 15-49 years

Gender breakdown

Women 38% | Men 62%

Age structure

Monthly HH income

Source: Mediapulse TV Data (TV Analytics), various target groups incl. guests, 2025, Mon-Sun 24h, gender distribution, age structure, TG-share-% (Rt), monthly gross HH income, all platforms, overnight +7.

Ad Formats

Whether a classic TV Advertising spot or a special Advertising format – together we will find the ideal stage for your brand. Get inspired and discover the best Advertising opportunities.

Network
    • Icon of a CTV spot

      Basic and Reminder SingleSpot

    • Icon of a CTV spot

      Corner placement in the advertising block TV Spot

    • PostSplit

    • PreSplit

    • Icon of a CTV spot

      TV spot

    Woman with phone to ear in front of laptop.

    For a successful TV advertising campaign

    We support you in planning your advertising campaign

    No matter what goals you are pursuing, we have the right Format for your campaign. Let us work together to find the ideal solution for you.