Demographic targeting Precise targeting by age and gender With our demographic targeting, you can harness the power of precise data to target your campaigns specifically by age and gender. This is how you maximize your advertising efficiency! [...]
Contextual Targeting Targeted advertising with suitable content With Contextual Targeting, also known as semantic targeting, online Advertising can be delivered within the Goldbach Network in articles with relevant content. Transmit your message in the desired environment and [...]
Weather Targeting Your Advertising in suitable weather Thanks to weather targeting, you can adapt your Advertising message to the current weather conditions. Weather data can provide valuable insights into user behavior and significantly increase the relevance of [...]
Location Targeting Reach your target group there, exactly where they are With precise location targeting, you can address your target group exactly, based on their current or frequent location. This solution offers you maximum relevance and effectiveness and [...]
Data Onboarding Data Onboarding: Everything you need to know about the cookie alternative. In recent years, data protection laws in Europe and the USA have been significantly tightened. Web browsers such as Safari and Firefox have long [...]
Mobile Ricchi Mobile Ricchi is an attention-grabbing Mobile Format that seamlessly integrates into in-app and mobile web environments. The generous space provides ideal conditions for effective brand staging and a strong presence on mobile devices. High visibility: Large-format mobile ad that stands out in the feed [...]
Green Frame The Green Frame lies like an eye-catching frame around your existing display formats, so you don't have to produce any new advertising material. Rectangle, Halfpage, Rich Media or Wideboard are visually highlighted and are even more eye-catching in their usual environment. In order to book [...]
Background Ad The Background Ad offers maximum visual presence through a large-scale background design that is visible on both desktop and mobile devices. It is ideal for cinematic or atmospheric motifs and allows the placement of central content in the visible page area, while the background shapes [...]
Display Native Ad The Display Native Ad blends seamlessly into editorial content, making it particularly authentic and user-friendly. It combines an image with a short, clear text message, enabling a subtle yet effective brand presence. Clear character limits and fixed layout specifications ensure that the format is [...]
Addressable TV (Switch in XXL) With Switch In XXL in Goldbach Addressable TV, you can bring your Display Ads to the Big Screen. With Addressable TV, the Reach of classic linear TV is combined with the possibilities of digital targeting. Through precise targeting, the creative Display Ads [...]
