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Goldbach expands portfolio and markets TOP media
Since May 2023, advertisers at Goldbach have also been able to access the advertising inventory of the media house TOP-Medien. Goldbach Publishing now also markets RADIO TOP, TELE TOP and TOP ONLINE.
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Tanja zu Waldeck joins the Goldbach Group’s Board of Directors
Dr Tanja zu Waldeck, Chief Operating Officer (COO) of BurdaForward, has been elected to the Goldbach Group’s Board of Directors.
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Completion of the takeover of Clear Channel Schweiz: Christoph Marty becomes the CEO for all of Goldbach’s out-of-home activities
TX Group and its subsidiary, the Goldbach Group, announced the takeover of Clear Channel Schweiz on 22 December 2022.
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Game on! Swiss Radioworld brings in-game audio advertising to Switzerland
The new cooperation between SRW and Audiomob offers advertisers in Switzerland the opportunity to reach mobile gamers with In-Game Audio Advertising without interrupting gameplay.
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SMG uses Goldbach's data management platform
SMG Swiss Marketplace Group AG recently started using Goldbach's proprietary data management platform (DMP) "Farcaster" for optimized data processing and use.
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TX Group and its daughter company Goldbach Group to acquire Clear Channel Switzerland
Goldbach Group is already active in the Out-of-Home (OOH) advertising business through its majority stake in Neo Advertising (52.3 percent).
