Basic and Reminder SingleSpot Your Advertising message in two parts! After your basic spot and another spot from a different industry, the reminder spot is placed, which refers to your Advertising message again. higher Reach sustainable Advertising input through reminder [...]
Start Ad Short commercial at the start of time-shifted TV usage Billing is based on 100% completed view 5-7 seconds at the beginning of a replay session Non-skippable From April 2026 Spot length: new 5-30 seconds Extension of the Start [...]
Pause Ad Advertising when pausing live programming or time-shifted TV usage Static Display advertising material Displayed during the entire pause Billing after 10 seconds of display Playout possible according to WEMF economic areas Use of QR codes possible (Recommendation: Placement in the [...]
Fast Forward Ad Commercials when skipping or fast-forwarding the linear advertising block in time-shifted TV usage Charged at 100% completed view Max. 60 seconds per commercial Non-skippable Watch the Fast Forward Ad in action [...]
Ad bumper move / ID Spot This form of advertising is characterised by an unmistakable connection between the ad bumper and the customer's product world. Elements of the customer's spot or products of the customer are integrated into the ad bumper's visual motif three seconds after it [...]
Logomorphing / ID Spot With logomorphing, you can connect your brand logo or an object from your subsequent spot with the broadcaster's logo. Thanks to the extraordinary symbiosis between your brand and the broadcasters, you benefit specifically from the specific image of the respective TV channel. [...]
Individual Split / MoveSplit The MoveSplit makes your advertising unique! The MoveSplit allows for a smooth transition directly from the format to your advertising spot. This creative form of advertising adapts to your advertising spot, emphasizes the innovative appeal of your product, and allows room for your [...]
StationTipp With a StationTipp, you can bring your products to your target audience in the best possible way, because with StationTipp, the broadcaster presents a product. high image transfer increased attention See the StationTipp in action [...]
ProgrammSplit With Programmsplit, your commercial, embedded in an editorial framework in the broadcaster's design, is exclusive within a program. In addition, the framework contains a countdown that counts down the seconds until the current format resumes. High level of attention due to proximity to the program [...]
Corner placement in the advertising block The corner placement in the advertising block guarantees you the first spot or placement of your choice in the classic advertising block. You are therefore directly at the program and there is the least risk of zapping. A small investment that [...]
