Media Relations

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On this page, you will find our current media releases, images, and contact information for the Goldbach communications team.

Do you need more information, are you planning an interview, or are you looking for suitable experts for a specific topic? We are happy to help.

Studies
How Digital Audio complements and enhances Radio
To deepen the understanding of the effects of audio advertising, we have analyzed various campaigns with our Swiss Ad Impact advertising impact study.
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Press release / Studies
Swiss Ad Impact: First advertising impact study
With Swiss Ad Impact, Goldbach can now provide advertisers with industry benchmarks for advertising impact.
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Best Cases
Campagne Sunrise avec Swiss Ad Impact
In 2024, Sunrise booked Replay Ads for the first time as part of the “Elevator” video campaign. We have analyzed the campaign.
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Best Cases / Interview
Event data-based radio advertising
Radio Advertising uses, for example, the weather conditions to convey Advertising messages that match the temporal or situational context.
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Best Cases / Interview
IKEA: "We rely on radio for almost every campaign"
IKEA has been using audio for a long time with Swiss Radioworld - with measurable success. We spoke to those responsible on the customer side.
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Best Cases / Press release
IKEA: Customer and sales growth thanks to radio advertising
IKEA has been running audio campaigns in cooperation with Swiss Radioworld. As a result, it has seen a significant increase in customers and sales.
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