Archive: Featured
Expensive? Outdated? Not at all! Discover the true strengths of TV advertising on TV-IS.CH.
Goldbach is expanding its offering in the French-language TV market: Starting August 4, 2026, Goldbach will market the TF1 Séries-Films channel in Switzerland.
Starting August 4, Goldbach will take over the marketing of the TF1 Séries-Films channel in the Swiss market.
At the exclusive Business Lunch hosted by Goldbach Media and Groupe M6 in Lausanne, the focus was on current consumer trends, media usage and new opportunities for brands.
Goldbach is the first market partner to have its TV-like Online Video inventory measured within Mediapulse's TV measurement infrastructure. The project team explains why Goldbach is leading the way.
On the occasion of Feldschlösschen's 150th anniversary, Lukas Basista, Head of Media at Feldschlösschen, answers some questions about what Advertising means for Feldschlösschen.
Under certain circumstances, Goldbach offers a 100% performance guarantee on paid AND on negotiated, unpaid TV volume. Gabriel Blume explains what this is all about.
Why is Advertising in the Goldbach Video Network (GVN) worthwhile? The ninth study on video site usage data provides compelling arguments.
In 2024, Sunrise booked Replay Ads for the first time as part of the “Elevator” video campaign. We have analyzed the campaign.