As part of the promotion of the new movie "Bridget Jones - Crazy for Him", we were able to realize a creative rich media campaign in the form of a pair finder for our client Universal Pictures International Austria.

In the middle of the pre-Christmas period, the Christmas Manner rich media campaign ran across numerous smartphone screens to promote the new Advent calendar with an interactive wipe ad. For Manner, this campaign was the ideal opportunity to generate even more visibility for the unique pink Advent calendar in the midst of the Christmas preparations.

Zipfer used a cross-media campaign to find the "Urtyp" or "Urtypin." The digital OOH playout was extended into the mobile area by means of synch targeting and a rich media ad to encourage users to become part of the campaign.

To draw attention to the diversity of the Milka tablet range, Mondelez used a creative, interactive campaign with the "Match Ad", as known from popular dating portals. Using touch or swipe, users were able to like or dislike and select 17 different variants.

Universal Pictures opted for a rich media campaign for the release of an animated film. A creative and musical game in conjunction with the trailer ensured that users would actively engage with the film and its characters for a long time.

For the MyLife youth tariff campaign, Drei was looking for innovative, mobile advertising formats suitable for Generation Z. In order to reach young target groups in their own language, the full-service telecom provider Drei was the first mover to use the vertical video swipe ad from Goldbach Austria.