DOOH News & Insights

Here are our latest articles on the topic of DOOH.

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Goldbach Round Table is dedicated to addressing relevant, specific target groups

Addressing selected target groups precisely with relevant messages is becoming increasingly important in the digital age. Our Goldbach Round Table was dedicated to these topics.

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Outdoor advertising media merge to form the Out Of Home Austria association

Together for strong outdoor advertising: The merger of the leading domestic OOH providers to form Out Of Home Verband sends a strong signal for future developments in outdoor advertising.

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Focus Media Research shows the advertising market in Austria in September 2024

We keep you up to date on the Austrian advertising market. Our charts show monthly data on gross advertising expenditure in various media. Focus: TV, online, outdoor advertising.

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Goldbach Austria Iconic Screen as the highlight of the current 88.6 campaign

Goldbach Austria's highest-reach screens for advertising the current “Bock auf Rock” campaign by private radio station 88.6.

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Goldbach Austria cooperates with Österreichische Sporthilfe

Goldbach Austria's DOOH screens support charitable causes. 

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Goldbach Austria launches 140 m² Iconic Screen to mark the 2nd anniversary of its own screen network

Goldbach Austria launches 140 m² Iconic Screen to mark the 2nd anniversary of its own screen network. Third-largest advertising space in the country goes live with BMW campaign at launch.