Goldbach markets SPIEGEL Geschichte and CURIOSITY Channel
Unterföhring, May 25, 2023 - Goldbach, the technology-oriented marketer, is further expanding its TV portfolio and will take over the linear and non-linear marketing of the TV channels SPIEGEL Geschichte & CURIOSITY Channel in Germany from July 2023. The two channels will be offered nationwide in Germany, Austria and Switzerland on the well-known pay-TV platforms.
SPIEGEL Geschichte offers the most comprehensive history programming in the German-speaking world. This gives the TV station an absolute USP in this form. SPIEGEL Geschichte addresses the questions and events of the present and illuminates the historical background of current events. In doing so, the station is guided by new findings in historical research, anniversaries and historical events.
The second pay TV channel operated by SPIEGEL TV Geschichte und Wissen GmbH is CURIOSITY Channel, whose content consists of a unique mix of locally relevant reports and internationally excellent documentaries. The numerous in-house productions and international formats of the HD channel offer a 24-hour program with true-to-life and exciting documentaries from the thematic worlds of environment, adventure, wildlife, as well as science and technology.
Steffen Bock, Unit Director TV at Goldbach, comments: "Special interest channels with their attractive target groups are becoming increasingly relevant for media planners. We are very pleased that with SPIEGEL Geschichte and CURIOSITY Channel we have now been able to acquire absolute premium channels with high-quality productions. The channels round out our TV portfolio, which includes music, entertainment, sports and travel channels, with exciting documentaries and gripping history formats."
Saevar Lemke, Country Manager of SPIEGEL TV Geschichte & Wissen GmbH & Co.KG, adds: "With Goldbach we have gained an experienced marketing partner to whom our TV brands fit absolutely perfectly. We are convinced that SPIEGEL Geschichte and CURIOSITY Channel are in the best hands with Goldbach and look forward with great anticipation to the upcoming collaboration."
Goldbach Germany GmbH
Public Relations: Schoesslers GmbH
Contact: Jörg Pensberg
About Goldbach Germany GmbH
As a technology-driven marketer, Goldbach Germany plays out advertising messages intelligently and scalably on all video-based platforms, offering a diverse moving image product portfolio ranging from digital out of home, online video and advanced TV to a versatile linear TV offering. Contacts, addressability, technical solutions and automation are the focus to show consumers the right message at the right time on the right screen. Goldbach Germany GmbH is a subsidiary of Goldbach Group AG based in Küsnacht, Switzerland. Goldbach Group AG operates mainly in Switzerland, Austria and Germany and is a TX Group company.
About SPIEGEL TV Geschichte+Wissen GmbH & Co. KG
SPIEGEL Geschichte and CURIOSITY Channel belong to SPIEGEL TV Geschichte+Wissen GmbH & Co KG, a joint venture of Autentic GmbH, Curiosity Inc. and SPIEGEL TV GmbH.
CURIOSITY Channel assumes that curiosity and knowledge are boundless and shows remarkable technology, is close to people or in the middle of nature. For all those who want to know more, the channel offers a unique range in its diversity with qualitatively outstanding German in-house productions and high-quality international formats, where facts and reality write fascinating stories and guarantee the best entertainment.
SPIEGEL Geschichte offers the most comprehensive history program in the German-speaking world, making it unique in this form in the local television landscape. The focus is on the events, people and moments of the 20th century. Gripping documentaries recall events that have burned themselves into the memory of our nation. SPIEGEL Geschichte also confronts contemporary issues and sheds light on the historical background of current global events. The station bases its topic selection on new findings in historical research, anniversaries and historical events. The result is first-class programming: world history from a German perspective.