Media Relations

Are you a journalist with questions about Goldbach? Are you researching the topic of media marketing or would you like an interview? Please contact [email protected], we look forward to hearing from you.

Media releases

Below you will find our latest press releases:

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Goldbach markets SPIEGEL Geschichte and CURIOSITY Channel

Goldbach is further expanding its TV portfolio and will take over the linear and non-linear marketing of the TV channels SPIEGEL Geschichte & CURIOSITY Channel in Germany from July 2023.

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Programmatic as the gold standard for digital advertising?

For programmatic to establish itself as the gold standard for digital advertising, digital channels must be consistently integrated into the programmatic ecosystem. An article by ADZINE.

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Is CTV growing out of its infancy?

Hardly any other topic is currently as present as Connected TV and the associated opportunities for the advertising industry. ADZINE spoke with Mario Neumann about the results of the study.

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IDOOH: "We are still the new kids at the party"

After a good year and a half, the top management of the DOOH association IDOOH is taking stock, and it's something to be proud of: enormous reach, interested advertising customers, experienced new members.

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6. Goldbach Advanced TV Study 2023 - Connected TV is being used more and more intensively

For the sixth time, Goldbach conducted its annual DACH study on the use and spread of Connected TV. Connected TV continues to enjoy very high awareness.

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How DOOH and CTV are changing regional advertising

The major advertising and marketing trends do not stop at regional advertising. Digital out-of-home (DOOH) and Connected TV (CTV) are opening up new opportunities for advertisers.

News & Insights

Would you like to browse through our articles on the topics of opinions, knowledge, trends and cases? Then visit our News & Insights.

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Goldbach Logo
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Frank Möbius, Managing Director
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Robert Stahl, Managing Director