Booking options

Goldbach more diverse than ever! With us, you can buy via the classic and programmatic booking route. Depending on what makes the most sense for you, with us you will find the perfect way. Take advantage of the variable booking options in DOOH at Goldbach - the best possible control for every need.

Classic DOOH advertising playout

By using the classic booking options, your spot will be played at a guaranteed time and with guaranteed insertions. Reach your target group every 3 hours and vary locations and media yourself. Discover the various possibilities of MALL, ROADSIDE or TRAVEL POS.

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Timeline

A time slot is a defined number of hours, each consisting of three hours. Taking the Mall Channel as an example, the first time slot begins at 6 a.m. and ends at 9 a.m.. The second time slot therefore starts at 9 a.m. and ends at noon. Thus, there are channels such as the Mall Channel, which - due to the opening hours - ends its last time slot at 9 pm. In contrast, the King Channel has an on-air time of 24 hours. In the classic booking option, we use this to select target groups that are in certain locations at certain times. To do this, we use the data available with the DMI (Digital Media Institute) and GIM collected data - the Public&Private Screens Study 2019/2020.

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Loop

A loop is a defined sequence of spots that make up a playlist. This playlist is repeated after a certain defined number of spots. In this way, you get an endless loop that is made up of advertising, content and news. Depending on the number of spots booked, the length of the loop varies and can also differ from time slot to time slot.

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DOOH Best Cases

Are you curious what our customers have already implemented?
Feel free to take a look at our DOOH Best Cases! If you have any further questions, please feel free to contact us.

We will be happy to advise you!

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Claudia Zayer
Unit Director DOOH
Goldbach Germany GmbH - Unterföhring
Show phone number
Goldbach Germany GmbH
Unterföhring
Bookable as speaker
Languages: 
German
English
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Dirk Wiedau
Head of Sales DooH
Goldbach Germany GmbH - Unterföhring
Show phone number
Goldbach Germany GmbH
Unterföhring
Bookable as speaker
Languages: 
German
English
jessica-glade-1-1_tablet_3-2.jpg
Jessica Glade
Senior Sales Manager DOOH
Goldbach Germany GmbH - Unterföhring
Show phone number
Goldbach Germany GmbH
Unterföhring
martina-jaskowiak-1_tablet_3-2.jpg
Martina Jaskowiak
Senior Sales Manager DOOH
Goldbach Germany GmbH - Unterföhring
Show phone number
Goldbach Germany GmbH
Unterföhring
goldbach-germany-marc-zigulla-portraet.jpg
Marc Zigulla
Senior Sales Manager DOOH
Goldbach Germany GmbH - Unterföhring
Show phone number
Goldbach Germany GmbH
Unterföhring
IMG_6674_NEU.jpg
Jakob Priewe
Senior Sales Manager DOOH
Goldbach Germany GmbH - Unterföhring
Show phone number
Goldbach Germany GmbH
Unterföhring

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