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Goldbach News & Insights

Nice to have you here. Feel free to have a look around, here you will find background information, expert talks, microtrends or even press releases, among other things.

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Marcus Zinn returns to Goldbach Austria as Sales Director DOOH

After ten years, Marcus Zinn, a communications graduate and expert in out-of-home advertising, returns to Goldbach Austria as Sales Director DOOH.

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Goldbach Audience ÖWA RANGE UPDATE April 2023

Goldbach Audience ÖWA Reach Update April 2023

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Goldbach Austria introduces new form of advertising for Advanced TV

We gave a "sneak preview" of a new, targeted form of Advanced TV Advertising: Dynamic Ad Insertion (DAI) at a round table event.

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Goldbach Youngstars of the first quarter 2023 have been determined

Goldbach Youngstar survey confirms Capri-Sun as the most vital brand of Q1 2023, followed by dm and Shopapotheke in 2nd and 3rd place.

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Magenta advertises with novel video-animation combo on Heute.at

Mobile operator Magenta Telekom is a first mover and is the first company to use the innovative Dynamic Head advertising medium for its current image campaign.

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Advertise programmatically - in the city's most prominent shop windows

Our programmatic DOOH network is pleased to announce a new addition. As of now, Infracom360's shop window screens in the city's shopping streets are connected to the outdoor advertising solutions.