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Goldbach News & Insights

Nice to have you here. Feel free to have a look around, here you will find background information, expert talks, microtrends or even press releases, among other things.

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Kerstin Kastner advances to Head of Ad Operations at the screen marketer Goldbach Austria

Kerstin Kastner has been promoted to Head of Ad Operations at Goldbach Austria. In her new role, she is now the main contact for ad operations and publisher services.

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Goldbach Audience ÖWA RANGE UPDATE April 2024

Our Goldbach Ausdience marketing network measured in the ÖWA was able to achieve a high reach in April 2024. 

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Goldbach Austria expands digital out of home sales team

Digital out-of-home (DOOH) is growing. In order to meet the increasing demand for digital outdoor advertising, Goldbach Austria is expanding its DOOH team around Sales Director Marcus Zinn.

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Programmatic continues to grow: 14 new locations in Upper Austria connected to the programmatically bookable Goldbach Austria DOOH network

With the addition of 14 new programmatically bookable digital out-of-home spaces in Upper Austria, the programmatic family of Goldbach Austria, the DOOH marketer with the widest reach, is growing. 

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Most youthful brands of the 1st quarter: Oreo ahead of Lieferando and Kelly's

Three culinary brands in the top 3 positions in the latest Goldbach Youngstar survey

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Magenta and Goldbach Austria set new standards in soccer advertising with innovative DCO outdoor advertising campaign

Success at the VAMP Award! Magenta Telekom and Goldbach Austria carried out a groundbreaking digital outdoor advertising campaign on the occasion of the Austrian international match against Belgium.