LAOLA1 TV - Spirit of Sports

LAOLA1 has over 20 years of experience in the digital sports, media and sponsorship business. The target group of people interested in sports (14-49 and older) can expect an extensive range of LIVE sports and original format creations. In addition to selected LIVE matches from the 2nd Bundesliga and the spusu handball leagues, the DenizBank AG Volley Leagues and the national table tennis and field hockey leagues will also be covered.

But there is not only room for league sports in LAOLA1's varied live program. You can keep your fingers crossed for Austria's national handball teams in qualifying matches for major events, as well as the men's and women's ice hockey teams. For fans of darts, the PDC European Tour will be broadcast. Motorsport fans will get their money's worth with the WRC highlights. The linear offering is rounded off by a colorful mix of in-house format productions.


Target group

81,4 %
E3+ Men
18,6 %
E3+ Women
41 years
Average age
0.004 % MA
Core target group M12-49
191 thousand
widest viewing audience in the core target group

Source: AGTT/GfK TELETEST; Evogenius Reporting; 01.01.2023-31.12.2023; person-weighted; including VOSDAL/Timeshift; Standard. Time: 03:00:00 - 03:00:00

How to receive LAOLA1 TV


LAOLA1 can be received on free TV via Magenta TV, A1 Xplore TV, kabelplus, LIWEST, Salzburg AG , DREI and simpliTV.

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