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Interview with Marc Meghji on Retail Media
Retail media opens up new sources of revenue for Swiss retailers. Marc Meghji from Goldbach Audience tells us in an interview how to get started easily.
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25.06.2025
Online
Studies & Analyses
Video
GVN Study 2025: The Goldbach Video Network Successfully Asserts Itself
Why is advertising on the Goldbach Video Network (GVN) worthwhile? The ninth study on video site usage data provides convincing arguments.
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Goldbach and GoWit shape the future of retail media in CH
Goldbach is entering into an innovative partnership with the AdTech company GoWit, which specializes in commerce and retail media.
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TF1+ now available on Smart TV in Switzerland
With the TF1+ app, advertising can be displayed immediately on four screens (TV, desktop, smartphone and tablet) as well as on Smart TV.
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03.09.2024
Online
Studies & Analyses
Press
Video
GVN study 2024: 97% reach on the Goldbach Video Network
This is the eighth time Goldbach has conducted a study on the use of the Goldbach Video Network (GVN). Over 1,300 people across Switzerland were surveyed on the use of various video platforms.
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02.09.2024
Online
Studies & Analyses
Video
GVN study 2024: Goldbach Video Network continues to have the highest reach
Why the Goldbach Video Network (GVN) is an effective advertising channel is shown by the eighth study on the usage data of various video sites.