blue Zoom D

blue Zoom is the big little one among the free TV channels in German-speaking Switzerland! The programme: sports and entertainment - always up-to-date, high-quality and with its finger on the pulse of viewers. In sports, the football programme, which is unique in Switzerland, impresses with its highly topical magazine and talk shows as well as the wide range of live and re-live matches - including from the Super League and the Challenge League. The line-up of entertainment programmes is also unmistakable: talk show host Claudia Lässer presents her weekly talk show here - and no other free TV channel in this country shows more concerts with top national and international acts. blue Zoom is 100% Swiss made.

General information

Group of channelsBlue Entertainment AG
Average age56
Core target groupMen 30-49
Pricing target groupPeople 15-49
Proportion of HH running people61%

Core competencies

  • Live games from various football leagues
  • Talk formats from the sports & lifestyle sector
  • Magazines, documentaries and program previews
  • National & International Football Leagues Summaries

TOP10 BROADCASTS

People 15-49 years

Source: Mediapulse TV Data (Instar Analytics), GS, people 15-49 years incl. guests, blue zoom D, 2024, Mon-Sun 24h, TG-Share-% (Rt), MS-%, Aff (Rt), all platforms,
overnight +7.

FormatRt-TMS-%Aff (Rt)
Lässer - Die Talkshow17.0205.8207
Arosa Humorfestival16.9673.7155
On the Rocks: Movie Special16.55610.4214
Sam Smith - Montreux Jazz Festival16.4418.5206
Fussball: Super League16.4257.0198
Special: Was ist los mit den Orcas?13.3278.5201
Swiss Drone League - CH Meisterschaft12.9223.5193
Food Nerds12.7996.2207
Fussball: Challenge League12.6424.3140
Grand-Prix von Bern10.53910.5132

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