Each spot must be delivered frame-accurately.
For spots over 60 seconds (from 61 seconds) for Linear TV or Fast Forward Ads, please contact us in advance.

French channels
The entire spot content must be in French (voice-over or subtitles). Please note the French advertising guidelines.

Replay Ads
The Swiss advertising law applies to Replay Ads.

Spots are delivered digitally via Spotupload or external platforms. Goldbach handles technical pre-checking, encoding and forwarding to the channels.

Delivery deadline: 10 working days before the first broadcast date.
Shortened delivery deadline: 5 working days – please check the document below.

Contact
+41 (0)44 914 91 91
[email protected]

Small budget? We can connect you with cost-effective production solutions through our partner network or offer you a quote from our creative department.

Send the final CutIn to [email protected].
Delivery deadline: 10 working days before the first broadcast date.

CHF 140 (excl. VAT) each, regardless of the encoding effort of the formats and the spot length.
Delivery via Spotupload.com is subject to a fee!

TV advertising guidelines establish clear framework conditions for the placement of advertising spots. They regulate content and ensure that campaigns meet both legal requirements and qualitative demands.

A social sector discount is a discount that media providers or marketers grant on the regular tariff when advertising is booked for socially relevant or non-profit purposes.

The price index determines how the costs of a spot change depending on the spot length: Shorter spots are more expensive, longer spots are calculated at the base price (index 100).

The surcharge for first, second, third placement, as well as third-last, second-last, and last placement in the advertising block, is 20% on the gross media price. Corner placements can only be used for paid bookings.

A performance guarantee in TV advertising assures the advertising customer the agreed Reach (e.g., GRPs); if it is not achieved due to fluctuating quotas, the marketer compensates for this with free replacement spots.