Heute.at breaks the 4 Million Reader Barrier
The independent Austrian Web Analysis (ÖWA) published the reach figures for January 2023 on Tuesday. Right at the start of the year, the fast news portal from the "Heute" media house ignited the reach turbo. Heute.at has now broken through the 4 million reader mark again and gained 314,000 new readers in just one month.
Exactly 4,012,323 users accessed Heute.at from 7.88 million different devices (PCs, cell phones, and tablets). This makes Heute.at the market leader in the important category of unique clients among all private media companies that operate individual offerings on the Internet.
Head of Marketing Alexander Leitner (COO Goldbach Audience Austria) can now offer the company's advertising partners a new reach of 56.73 percent of domestic Internet users.
Sources: Austrian Web Analysis, January 2023, individual offers.
Austrian Internet Monitor 2021