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Goldbach News & Insights

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Closing completed: 11 new owners take over DACH digital agency dreifive

The 11 partners of dreifive Group AG are celebrating their launch as an independent, owner-managed agency at their first general meeting today.

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Goldbach Audience ÖWA RANGE UPDATE March 2024

Our Goldbach Ausdience marketing network measured in the ÖWA was able to achieve a high reach in March 2024. 

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Claudia Topolic joins Goldbach Audience Austria as Key Account Manager Online

Claudia Topolic, 43, has been supporting the sales team of screen marketer Goldbach in Austria as Key Account Manager Online since December 2023.

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Goldbach's Advanced TV study makes it clear: advertising on connected TV is becoming increasingly effective

In addition to the consistently high level of awareness and use of CTV, the increasing perception and acceptance of advertising was also noticeable, which makes the medium particularly attractive.

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VAMP Award 2024 Photo gallery

The Austrian award for Ambient Media, Promotion and Digital out of Home of the Marketing Club Austria (MCÖ) is now entering the next round. Here you can find their photos from the event.

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"Heute" media house breaks the million-reader barrier

The latest Media Analysis 2023 reports 1,188,000 readers for "Heute" in the newly surveyed cross-media reach.