Press
Cases
Opinions
Knowledge
Trends

Goldbach News & Insights

Nice to have you here. Feel free to have a look around, here you will find background information, expert talks, microtrends or even press releases, among other things.

Would you like to stay up-to-date? Then subscribe to our newsletter and you will receive the latest articles delivered to your mailbox every month.

shutterstock_278699816.jpg
Goldbach Audience ÖWA RANGE UPDATE June 2024

Our Goldbach Ausdience marketing network measured in the ÖWA was able to achieve a high reach in June 2024. 

Goldbach Game_Header_1920x1080_V2.jpg
Goldbach Austria Jump & Run Summer Challenge

Welcome to the ultimate Jump & Run adventure from Goldbach Austria! In our exciting game, your task is to skillfully overcome obstacles.

Goldbach_Austria_Daniela_Schopf_c_Florence_Stoiber.jpg
Daniela Schopf moves to Goldbach Austria

Die 33-jährige Münchnerin Daniela Schopf startet bei der Medienvermarkterin Goldbach Austria als Key Account Managerin Online durch. 

Trendnews_NL_JUN24.jpg
Trendnews July 2024

The trend news in July shows trends around the topic of music such as multifunctional music players, AI-protected music production and more.

DOOH_Samsung_vlnr_Badfar_Zinn_Mantuano_Müller_2024-06_c_Rene Wallentin.jpg
First mover campaign: Samsung combines dynamic ad optimization with stock levels

To promote the Samsung Galaxy S24, an Austria-wide programmatic digital out-of-home campaign was run on the Goldbach Austria network from May 2 to June 30.

DOOH_Rewe_Zinn_Markowski_c_Rene_Wallentin_1.jpg
BILLA relies on Goldbach Digital out-of-home solution to promote the new Simply Good product variants

In order to advertise specific Simply Good products in a targeted manner, BILLA's own brands rely on programmatic delivery in combination with dynamic advertising media creation from Goldbach.