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News & Insights

Good to have you here! In our news section, you will find the latest news and in-depth information on topics that concern our industry. And of course you can also find out the most important news from the Goldbach world here.

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Goldbach expands its video network by adding the French-language platforms TF1+ and TF1 Info

Closer cooperation with the TF1 Group: TF1 Pub is cooperating with Goldbach Audience to market advertising space in Switzerland for the TF1+ streaming service and the TF1 Info website.

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New management at Goldbach

Long-time CEO Michi Frank hands over operational responsibility for the Goldbach Group to Christoph Marty. CFO Tom Gibbings takes over at Goldbach Neo.

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Goldbach's Advanced TV Study makes it clear: Advertising on connected TV is becoming increasingly effective

Goldbach's Advanced TV study makes it clear: advertising on connected TV is becoming increasingly effective

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Advanced TV Study 2024

Goldbach has conducted the Advanced TV Study for the seventh time. It shows that Advertising on connected TV is becoming increasingly effective.

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Trends in April – Recycling

Global Recycling Day took place on March 18. To mark the occasion, Trendnews in April will be showcasing exciting recycling trends.

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Kingfluencers & Goldbach: "Also ideal for companies that are not very experienced in social media"

Mirjana Elmer, our expert at Goldbach Manufaktur, on the new advertising solutions from the partnership with the influencer marketing agency Kingfluencers.