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"Cutting the cord felt liberating"
In an interview with persönlich, Goldbach CEO Christoph Marty talks openly about challenges and opportunities (Christian Beck, persönlich online, 02.09.2025)
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Interview with Marc Meghji on Retail Media
Retail media opens up new sources of revenue for Swiss retailers. Marc Meghji from Goldbach Audience tells us in an interview how to get started easily.
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25.06.2025
Online
Studies & Analyses
Video
GVN Study 2025: The Goldbach Video Network Successfully Asserts Itself
Why is advertising on the Goldbach Video Network (GVN) worthwhile? The ninth study on video site usage data provides convincing arguments.
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Goldbach and GoWit shape the future of retail media in CH
Goldbach is entering into an innovative partnership with the AdTech company GoWit, which specializes in commerce and retail media.
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Interview on Swiss Ad Impact
Guido Trevisan, CMO of Goldbach Group AG, sums up the situation and gives an insight into the new pricing models and the plans we have for Swiss Ad Impact.
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The 8th Goldbach Advanced TV Study proves: Connected TV advertising reaches, convinces and activates
Goldbach has conducted the Advanced TV Study for the eighth time. It shows: Advertising on Connected TV reaches, convinces and activates.