![GBNL_GBM-Studie.png]()
26.02.2025
Studies & Analyses
TV
Linear TV
Replay Ads
Goldbach Media Study: Back is the future - how TSV completes the TV moment
In addition to the use, perception and acceptance of video channels, the current study by Goldbach Media shows what constitutes the special T(S)V moment.
![GBR_Pause-Ad-Booking-Tool.png]()
25.09.2024
Press
TV
Replay Ads
Display
SME
The Goldbach Booking Tool can now also handle TV advertising
With the Pause Ad on TV - on the big national channels, but played out regionally. All this via the Goldbach Booking Tool.
![Replay-Ads_G7A9587_EN.jpg]()
Replay Ads become part of Swiss TV measurement
Replay Ads were launched in 2022 as a global novelty in the Swiss TV industry. Recently, the advertising form of time-shifted TV has also become part of the established TV measurement.